Press Releases

Grassroots Outdoor Alliance Welcomes Confluence as Vendor Partner

Grassroots Outdoor Alliance welcomes Confluence as vendor partner.

Grassroots Outdoor Alliance is proud to announce we have established a vendor partnership with Confluence Watersports.

Located in Easley, S.C., Confluence Watersports represents 7 unique watersports brands: Wilderness Systems®, Perception®, Dagger®, and Wave Sport® kayaks, Mad River Canoe®, Adventure Technology® paddles, Harmony® accessories and Bomber Gear®,. With a full representation of canoes, and kayaks ranging from touring and recreational to high-performance whitewater boats, the Confluence brands are well suited to outfit all paddling enthusiasts. Confluence Watersports is a group of people passionate about the outdoors who are advocates dedicated to bringing more people to the water.

Brad Taylor, Director of Field Sales for Confluence, shared these thoughts on joining Grassroots Outdoor Alliance ” We at Confluence Watersports believe that independent specialty retailers play a unique and essential role in the progressive growth of paddlesports. This shared mission is why we are thrilled to build upon our existing relationship that we have with the exceptional independent retailers of Grassroots Outdoor Alliance. We look foward to the opportunity of being a reliable contributor in this collaboration with our retail partners as we strive to increase visibility and participation for Paddlesports, increase sell through of our products on the retail floor and maximize retailer profitability.”

Ed McAlister, a member of Grassroots Outdoor Alliaince and owner of River Sports Outfitters, offered his thoughts on the partnership, “Grassroots Outdoor Alliance is excited to welcome the Confluence brands as one of our vendor partners. Their product mix plus the additional programs they offer our members are excellent. From the president down through their ranks, the energy and enthusiasm is felt at all levels for paddle sports. “

It is with great pleasure we announce this partnership and we look forward to building strong alliances with all the Confluence brands.

Grassroots Outdoor Alliance unites independent outdoor retailers as a strong voice to protect and promote the experience of outdoor enthusiasts across the United States. We enable best business practices to our retail members, to the best equipment and apparel brands for the public, and to outdoor recreation for all.