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Grassroots Welcomes Columbia Sportswear as a Vendor Partner

Grassroots Outdoor Alliance is proud to announce that Columbia Sportswear Company has joined our Alliance as a vendor partner.


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Grassroots Outdoor Alliance is proud to announce that Columbia Sportswear Company has joined our Alliance as a vendor partner.

Columbia has been a staple brand in the outdoors industry for years and the membership is excited to welcome them under our umbrella of outdoor brands.

Joe Craig, National Sales Manager, Apparel and A.C.E. commented on the company’s decision to join the Alliance:

“Columbia is continually working on the development of products that solve the problems of outdoor consumers and open the great outdoors to everyone. The G.O.A. members understand and service the needs of the outdoor enthusiast and we are thrilled to become a vendor partner.”

With such a great understanding of what Grassroots Outdoor Alliance is all about, we’re excited to welcome the Columbia brand and their team to our organization.

Grassroots Outdoor Alliance unites independent outdoor retailers as a strong voice to protect and promote the experience of outdoor enthusiasts across the United States. We enable access to best business practices for our retail members, to the best equipment and apparel brands for the public, and to outdoor recreation for all.

www.grassrootsoutdoors.com