High Sierra Donates To Breast Cancer Research

VERNON HILLS, IL (February 21, 2008) – Committed to supporting the fundraising efforts to continue breast cancer research, High Sierra Sport Company will donate its ATQ luggage sets to support The Third Annual “Dancing with Chicago Celebrities” A Benefit for Susan G. Komen For the Cure Chicagoland Affilitiate presented by Arthur Murray Dance Centers. The fundraiser event will take place on March 7th, 2008 at The Hyatt Regency Chicago, Crystal Ballroom from 7 – 10:30 p.m.

“Dancing with Chicago Celebrities” is a celebrity dance-off that will feature pairing local personalities with professional dance instructors. An audience of 500 will be at the debut event. All the net proceeds from the event will be donated, which the organizers anticipate will increase substantially versus last year. In addition to the celebrity dance-off, attendees at the event will enjoy food, dancing and a professional floorshow features. The competition will be led by a panel of celebrity judges, led by US Smooth champions and ABC Dancing with the Stars alum, Nick Kosovich.

“It is a great idea to combine such an energetic activity like ballroom dancing, with commendable efforts to fight against breast cancer – both are accomplished through hard work, lots of energy, and genuine commitment,” said Hank Bernbaum, president of High Sierra Sport Company. “We are both honored and truly excited to support this upbeat community event.”

The “Dancing with Chicago Celebrities” event is open to the public and the evening is black-tie optional. For information on the event please visit www.dancingwithchicagocelebrities.org or for information on purchasing tickets, call the Arthur Murray studio in Chicago at (312) 644-7554 for information.

For more information on High Sierra Sport Company, please call 1 (800) 323-9590 or visit www.highsierrasport.com.

About High Sierra Sport Company
High Sierra Sport Company (HSSC), specializing in user-friendly adventure travel gear, offers versatile lines tailored for outdoor enthusiasts, skiers and snowboarders, travelers, students and professionals looking for the smart choice in durable and functional backpacks, duffels and wheeled luggage.

The official supplier of bags and luggage for the U.S. Ski and Snowboard Team, High Sierra’s memberships include the Outdoor Industry Association (OIA), Sporting Goods Manufacturers Association (SGMA), SnowSports Industries America (SIA) and the Travel Goods Association (TGA).

For more information, please call (800) 323-9590 or visit www.highsierrasport.com