Press Releases

HOKA ONE ONE® Wins Multiple Awards for New Conquest at 2013 Outdoor Retailer Summer Market


Richmond, CA – HOKA ONE ONE®, designers of the revolutionary maximally cushioned running shoe with engineered midsole geometry, and a division of Deckers Outdoor Corporation (NASDAQGS : DECK), is proud to announce the brand has won several “Best of Show” awards for its new Conquest road shoe at the Outdoor Retailer Summer Market. 

The Conquest received both the highly coveted Outside Magazine 2013 Gear of the Show award and The Gear Institute’s Best New Gear award at the industry’s trade show held recently in Salt Lake City, UT – beating out thousands of other new products making their debut to specialty retailers for the first time.


“The new Conquest represents the most significant design advancement we’ve seen from HOKA ONE ONE since the brand’s initial launch, and it was one of the most promising products we saw on the trade show floor,” said The Gear Institute editor Peter Kray. “HOKA ONE ONE is a brand that’s really on the move and we believe the Conquest will quickly become a staple in specialty running stores across the country.”

Brand new for Spring 2014, the HOKA ONE ONE Conquest features a unique Rmat® Midsole material providing state of the art weight to resilience ratio with the signature HOKA ONE ONE maximal cushioning protection. An early stage Meta-Rocker is designed to promote accurate foot roll through the gait cycle. A highly breathable layered; no-sew upper construction provides a seamless and secure fit that compliments the uniquely engineered Water Drainage System. The Conquest is the ideal shoe for runners looking for a fast, highly responsive, and performance cushion shoe.

“HOKA ONE ONE is very proud and honored to receive these two very sought after industry awards,” HOKA ONE ONE brand manager Isaac Alvear said. “These awards further validate our dedication and ability to bring truly innovative running footwear to the marketplace.”


About Hoka ONE ONE: HOKA ONE ONE, designs shoes that feature a midsole volume two and a half times greater than traditional styles. While much of the attention of the industry has been focused on minimalism and less cushioning, HOKA ONE ONE has pursued its design innovation in the opposite direction, and the results speak for themselves: runners wearing HOKA ONE ONE have recorded more than 30 podium finishes on five continents in the past 18 months.