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Press Releases

Hyland’s Seeks Community ‘Builders’ to Run the 2020 Boston Marathon®

This inspiring team will celebrate change makers from coast to coast

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LOS ANGELES – Sept. 24, 2019 – Every movement begins with an individual. Someone who started something bigger than themselves with the seed of an idea. Someone who brought that idea to fruition and built a community, a movement, a foundation from the ground up. Hyland’s Powered is seeking these ‘Builders’ to join Team Hyland’s. The Hyland’s 2020 Boston Marathon team will be composed of individuals who have created something impactful in their community, big or small, that helps their fellow humans, schools, pets, animals, the environment – you name it. In its fifth year as the Official Cramp Relief Sponsor of the Boston Marathon®, Hyland’s* is excited to offer a select group of Builders the experience of a lifetime.

The application process launched on September 23, 2019 and will close at 11:59 PST on October 6, 2019. To be eligible, applicants must be a U.S. resident who have built a community, a movement, or a foundation. Applicants can range from founders to local chapter leaders but must have been the driver of an initiative. Additionally, applicants must have completed a full marathon or longer distance race, at least three half marathons, or another incredible endurance feat within the past 18 months. This distinguished team will be selected and announced on or before December 1.

“This special team will be made up of founders. Local chapter leaders. Change makers. Movement leaders,” states Hyland’s Brand Director, Lisa Shapiro. “If you built a community out of nothing more than a need and a vision, if you are ready to commit to the promise and challenge of Boston, we encourage you to share your story and apply!”

The 124th running of the Boston Marathon will take place on April 20, 2020. Once selected, each team member’s unique training experience and personal journey will be documented as part of the Hyland’s Powered campaign. To learn more and cheer them on, follow Powered by Hyland’s on Facebook, Twitter and Instagram. Apply at

“Hyland’s is proud to assemble a team of incredibly deserving runners each year, providing them with a weekend full of exclusive team events, running gear, our pain relief and recovery products, and so much more!” states Shapiro. “This program is our unique way of saying thank you to people that make a difference.”


Hyland’s, Inc., a division of Standard Homeopathic Co., develops homeopathic medicines with the highest‐quality natural ingredients, following the strictest standards of preparation. With its commitment to excellence for over a century, Hyland’s consistently provides quality and integrity in every product. From Hyland’s Baby Nighttime Tiny Cold Syrup to Hyland’s Calms Forté, Hyland’s cares for families at every stage of life. Consumers can trust all Hyland’s products to be natural, gentle, effective and safe for the entire family. For more information on products, visit*Claims based on traditional homeopathic practice, not accepted medical evidence. Not FDA evaluated.


Established in 1887, the Boston Athletic Association is a non-profit organization with a mission of promoting a healthy lifestyle through sports, especially running. The B.A.A.’s Boston Marathon is the world’s oldest annual marathon, and the organization manages other local events and supports comprehensive charity, youth, and year-round running programs, including high performance athletes and running club. Since 1986, the principal sponsor of the Boston Marathon has been John Hancock. The Boston Marathon is part of the Abbott World Marathon Majors, along with international marathons in Tokyo, London, Berlin, Chicago, and New York City. More than 60,000 runners will participate in B.A.A. events in 2020.