HyperStrike survey: Motivation likely to ebb without online fitness assistance

SAN JOSE, Calif., April 10 — Spring is here and summer is quickly approaching, spurring many Americans to shift their workouts into overdrive in order to look their best for bathing suit season. However, according to a recent member survey(1) conducted by HyperStrike, a leading online fitness provider, a majority of people need help managing their workouts to ensure they stay motivated and on track to meet their personal goals.

According to the survey, 75 percent of respondents attribute their motivation and dedication to reaching their health and fitness goals to the help of a “virtual trainer” or HyperStrike’s online personalized workout program. Furthermore, 73 percent found HyperStrike’s unique 3-D tutorial videos demonstrating proper technique for each exercise as an important element of their workout program, helping to keep motivation levels high.

“The results of the survey attest to the individual testimonials we have received from members who have had tremendous success using the online fitness program on our website,” said Michael Greeves, HyperStrike CEO. “A well- organized program, professional instruction and the ability to track progress is important in keeping people motivated and on track. HyperStrike provides all of this at the fraction of the cost of a regular personal trainer.”

Conducted by HyperStrike, an interactive online fitness service providing members with innovative individualized workouts, the survey was designed to quantify the effectiveness of online fitness resources — an emerging trend in the industry for both consumers and personal trainers. Among members who have used HyperStrike for at least three months, 69 percent of respondents said they gained strength since beginning the HyperStrike personalized program, while 73 percent said they increased their overall endurance.

HyperStrike is dedicated to providing members a comprehensive fitness experience including, customized workouts to fit member’s individual lifestyles, complete instruction and guidance to ensure proper technique, and helpful tools for staying motivated. The online service features more than 400 multi-angled exercise videos to demonstrate proper technique and highlight muscles worked. Three-, six-, and 12-month subscription packages are available for $29.95, $49.95 and $149.95(2) respectively, and include a personal fitness calendar to manage and journal progress, one-on-one coaching and e-mail support from certified personal trainers. Members can even download workouts to their mobile device and access more than 100 nutrition and fitness articles written by experts.

About HyperStrike

HyperStrike is an interactive online fitness service providing members with innovative individualized workouts developed by a team of world-class certified personal trainers. Utilizing cutting-edge 3-D video instruction and comprehensive training resources, HyperStrike empowers and motivates people exercising at health clubs and in home gyms to accelerate the achievement of their personal fitness goals. Founded in January 2006, HyperStrike has more than 35,000 members. For more information please visit http://www.hyperstrike.com/.

(1) The survey was conducted in March 2007. The survey sample consisted of more than 140 HyperStrike members – — an equal mix of men and women, who joined the site to build strength, lose weight or both.

(2) One-on-one coaching and e-mail support from certified HyperStrike trainers is offered at different levels for six- and 12-month subscription packages. The six-month package offers two one-on-one phone coaching sessions with HyperStrike trainers and weekly e-mail coaching. The 12-month package offers 12 one-on-one phone coaching sessions and unlimited e-mail support.

Source: HyperStrike

CONTACT: Cathy Siciliano of HyperStrike, Inc, +1-408-918-3090, or
cathy@hyperstrike.com; or Andrew Staples of Walt & Company, +1-408-496-0900,
ext. 1056, or astaples@walt.com

Web site: http://www.hyperstrike.com/