Isis Hires Pam Bates as Field Service Rep

BURLINGTON, Vermont (October 7, 2008) –ISIS, known for its commitment to design, innovation, fit and performance in apparel for active women, recently hired Pam Bates as the Isis Field Service Representative. Pam’s role as field rep will be to work closely with Isis retailers, the Isis sales staff as well as the Isis customer service and development team.

“Hiring a field rep for us is a huge step toward working more closely with our retailers to provide the tools they need to maximize Isis sales in their stores” states Carolyn Cooke, President and co-founder of Isis. “Pam will hit the road in October to present employee clinics at retailers throughout the country to ensure that the staff understands the technical fabrics, the design differences and the brand story that make Isis so unique.”

Pam comes to Isis with over 10 years of retail experience as both a hardgoods and softgoods buyer, a retail manager and a marketing specialist in the outdoor industry. Pam also worked as customer service manager at Level USA, overseeing 200 national accounts and 16 independent sales representatives. “This experience makes her perfectly suited to working with our retailers” says Cooke. “She understands the challenges retailers face on a day-to-day basis and is able to articulate the strategies to successfully turn inventory at retail.” “Having Pam in the field on a daily basis not only supports our retailers and our sales force, she also will be the on-the-ground eyes and ears of Isis. “ remarks Jean Kissner, VP of Operations for Isis. “Pam will be able to provide us with valuable feedback and input regarding service, marketing, in-store merchandising and opportunities within the marketplace.

ISIS, founded in 1998, designs, produces and sells women’s specific outdoor apparel. Mixing passion for the outdoors, technical fabrics, features and great looks, ISIS is committed to creating outdoor products that suit women’s needs and allows them to pursue outdoor activities in style and comfort. As a company started and run by women, Isis understands the needs of women and their desire for great looking, great performing and versatile apparel. Located in Burlington, Vermont, ISIS is currently distributed to over 480 retail shops nationwide. For additional information on ISIS, call 866-877-8689 or check the web site at www.isisforwomen.com