French brand continues push into high end US cycling market.
WILLISTON, VT- September 13, 2017
Julbo, the French mountain peformance eyewear brand, announced today the signing of U.S. National Men’s Cyclocross and Pan American Champion, Stephen Hyde to their athlete roster. The thirty-year-old Hyde will wear Julbo in all cyclocross competition and in an expanded mountain bike season beginning in 2018. Hyde began the 2017 -2018 cyclocross season in earnest this past weekend at the Rochester UCI event, the first day of which ended in a three-up sprint which Hyde won. In competition, Hyde will use the Julbo Aero, the model described by Cyclocross Magazine as, “A strong case for the perfect cyclocross sunglasses” due to their REACTIV photochromic lenses. This year’s models feature a contrast-enhancing red tint.
Hyde described the sponsorship with trademark enthusiasm, “I am really looking forward to working with Julbo moving forward. I have wanted to work with a brand that wants to grow and be a part of my process. One that is willing to see change and progression as part of the game and as necessary. Partnering with Julbo allows me to have the best equipment possible for me to move forward and adds a new arrow to my quiver. I see eye-wear as a tool as much as a tubular tire or shoe and it’s important to feel like I have all the best tools to do my job. I am really looking forward to this new partnership and where this trip will take us both.”
Julbo Marketing Manager, David Crothers, agreed, “Stephen is a perfect addition to our team of athletes. He’s impressively committed to the sport, is a great representative for his sponsors and is exacting in terms of his equipment selection.”
Hyde’s schedule riding for the Cannondale p/b CyclocrossWorld.com team will take him next to the Jingle Cross UCI races in Iowa City, Iowa.
For more information on the Julbo brand and Julbo products, log onto: www.julbo.com.