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Irvine, CA (Feb. 15, 2017)– Kaenon is pleased to announce their Built for Outsider’s campaign in conjunction with an all new website. The campaign and new site align with the spirit of adventure in the outdoors, uniting sun and sea, performance and beauty, clarity and comfort. Designed for people on a mission to surf, paddle, bike or fish, who expect their gear to keep up with them.
Designed with purpose in California and made in Italy, Kaenon glasses balance performance and lifestyle with lightweight comfortable frames in rich hand-painted colors and patterns. All styles, including the newest additions to the 2017 collection, are available on the new website. To see Kaenon’s Built for Outsiders campaign in action visit: Kaenon.com/built-for-outsiders
Kaenon emerged in 2001 from an intense passion and a clear desire to never compromise. Kaenon was founded by two brothers who were unsatisfied with the sunglasses available on the market. Determined to create something better, they developed the proprietary polarized SR-91® lens — the world’s first non-compromising polarized lens. Wrapped in unique, California-designed frame styles built for comfort and performance, along with distinct colorways and hand-painted treatments unique to Italian craftsmen, Kaenon sunglasses became more than a reality, they raised the standard in performance eyewear.
Erin Wyer / Erin@Dennyink.com / 307.200.6001