KCPR Changes Name to Verde PR & Consulting

Durango, Colo., Jan. 5, 2007 – Kristin Carpenter Public Relations (KCPR) enters its fifth year of business in 2007 with a new name: Verde PR & Consulting.

Located in Durango, Colo., Verde PR will continue as a boutique public relations and consulting agency founded in the outdoor, snowsports, lifestyle, fitness and travel markets.

In addition to the agency’s full-service menu of public relations, branding and marketing support, Verde PR will work to aggressively develop and market its clients’ social responsibility and sustainable business platforms. What’s more, Verde PR will implement creative programs with the media in 2007 to affect positive change. Verde PR will continue to offer pro-bono public relations and marketing services to the Conservation Alliance.

Verde PR is a member of 1-Percent for the Planet.

In addition to continuing to support the best brands in its core markets by providing the most creative and proactive public relations and marketing support, Verde PR will work to make public relations and marketing engines for change.

“I’ve been inspired by great people in our core markets who work every day to make business more responsible, who prioritize giving back,” said Kristin Carpenter-Ogden, president and founder of Verde PR. “The agency’s name change reflects my passion to make a difference and give back through public relations and marketing.”

Visit www.verdepr.com for more information.

Verde PR’s client list includes:

La Sportiva
Jetboil
Metolius
eVent fabrics
Mion
GoPro
Osprey Packs
Nikwax
Pacsafe
Julbo
Hot Chillys
Bonfire
White Sierra
Grassroots Outdoor Alliance

ABOUT VERDE PR
Verde PR believes that successful brands must authenticate, define and promote their commitment to environmental sustainability and social responsibility to find continued success and to differentiate among consumers. Verde PR’s mission is to catalyze and promote such programs within its family of clients and to the media. Verde PR is a boutique agency that offers full-service public relations, marketing and branding support, and strategic consultation to its clients. Verde PR, formerly KCPR, enters its 5th year in 2007, and is located in Durango, Colo.