KCPR Teams up with eVent® Fabrics, Looks Forward to a Dynamic 2006

Kristin Carpenter Public Relations (KCPR) announced today that they will be directing eVent Fabrics’ global public-relations efforts in 2006.

Entering their sixth year in the outdoor industry, eVent® Fabrics has built a strong reputation as a highly-functional waterproof laminate technology with a very loyal following. Unlike other laminates on the market, eVent Fabrics allow sweat to vent directly to the outside of the garment in one easy step through a process called Direct Venting™ technology. This unique process allows moisture to vent away from the body without condensing on the inside of the fabric, helping to keep the user dry no matter what the activity or conditions. Simply put, eVent Fabrics let the sweat out.™

Jim Lenox, business manager of eVent Fabrics, is thrilled with the new partnership. “KCPR embodies the essence of our brand and has the ability to unleash the dynamism and innovation that will carry eVent Fabrics into a more successful future.”

The alliance comes in support of distribution growth in 2006 and several new high-profile footwear, outerwear and accessory vendor announcements.

“The industry is becoming more dynamic every day,” said Chad Kelly, sales manager for eVent Fabrics. “Vendors are looking outside the status quo for innovation that will improve the performance and comfort of their product. The brands that adopt eVent Fabrics are making a statement. KCPR will ensure that statement is heard.”

Kristin Carpenter Public Relations is a boutique public relations and consulting agency specializing in the outdoor, snowsport, fashion, fitness and travel markets. KCPR is composed of ex-journalists who are redefining the “dark side.” With a working knowledge of the mechanics of media, KCPR prides itself on being “The Journalists’ PR Agency.”

For more information about eVent® Fabrics visit eventfabrics.com