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Kelty will be handing out free water bottles filled with ice-cold spring water all day Saturday and Sunday at Outdoor Retailer to anyone who takes a tour of their Basecamp product line.
The innovative Basecamp gear sets the standard for campsite comfort with a complete line of oversized tents, luxury sleeping bags, and storage tools for on-the-go organization.
â€œThe outdoors demographic is changing and campers are beginning to look for more comfort and convenience while camping,â€ said Kenny Ballard, president of Kelty. â€œIn response, we’ve introduced a complete line of products to address the change and we feel there is potential for big growth in this area.â€
According to an Outdoor Industry Association study, Baby Boomers are looking for a comfortable, convenient backcountry experience while Millennials are looking to integrate adrenaline-based activities into their outdoor experiences. With Kelty Basecamp gear, Boomers are able to stay comfortable while Millennials have the perfect launch point for done-in-a-day backcountry activities.
For more information and a tour of Kelty’s Basecamping equipment, just stop by the Kelty booth (#22017) anytime during Outdoor Retailer show hours. The free water bottle promotion will run all day Saturday and Sunday while supplies last.