Big City Mountaineers will receive a belated holiday gift from CamelBak this tradeshow season. Building on the success of the CamelBak Bottle promotions at past Outdoor Retailer tradeshows, CamelBak will again sell its bottle for charity at Winter OR this week, this time partnering with Big City Mountaineers.
â€œWe’re proud to support such a great organization with our Bottle promotion,â€ said Mac Tillman, Vice President of Marketing and Product Management at CamelBak. â€œBig City Mountaineers does an incredible job of creating life-changing experiences for urban teens by introducing them to the outdoors.”
The sale begins the first day of the show, January 27, with bottles available in the CamelBak Booth (#12012) and the Big City Mountaineers booth (#60064) as long as supplies last. The Bottle will be available in a variety of colors and two sizes for $10.00 each.
About Big City Mountaineers
BCM, a non-profit organization, is the country’s leading volunteer organization devoted to providing significant mentoring during wilderness trips for urban teens. BCM was created to offer under-resourced teenagers participating in existing youth development programs a dramatic learning experience. The BCM program is an eight-day trip, the focus of which is a five-day backcountry backpacking or canoeing experience during which 5 teens are matched with 5 volunteer adult role models. While immersed in the pristine wilderness in the company of caring adults, the teens progress along an emotional journey that leaves many transformed with a greater sense of selves.
CamelBak Products, LLC. is the originator of the Hands-Free Hydration system. Since 1991, CamelBak’s state of the art packs and hydration systems have benefited athletes, outdoor enthusiasts, and military/government professionals around the world. CamelBak continues to deliver innovative hydration products to the market with the belief in the performance advantage that proper hydration can deliver in any situation. The company is a privately held portfolio company of Bear Stearns Merchant Banking (BSMB) and is headquartered in Petaluma, California.
BSMB, the private equity affiliate of The Bear Stearns Companies Inc. (NYSE: BSC), invests private equity capital in compelling leveraged buyouts, recapitalizations and growth capital opportunities alongside superior management teams. BSMB focuses on making control or entrepreneur-driven investments, principally in middle-market retail, financial services and consumer products companies. Since its formation in 1997, BSMB has been an investor in over 50 portfolio companies. BSMB manages nearly $5 billion of private equity capital, including its new $2.7 billion institutional fund and capital dedicated to its affiliate, Bear Growth Capital Partners. Investments by BSMB have included: ACA Capital Holdings (NYSE: ACA), Balducci’s, CamelBak Products, Cavalry Investments, Churchill Financial Holdings, Dairyland, Everything But Water, Harlem Furniture, Multi Packaging Solutions, New York & Company (NYSE: NWY), Reddy Ice (NYSE: FRZ), Seven For All Mankind, Stuart Weitzman, Transamerican Auto Parts Company and The Vitamin Shoppe. More information about BSMB can be found at http://www.bsmb.com.