Press Releases

Mark Satkiewicz and Becky Dixon Join SmartWool Sales

SmartWool®, is pleased to announce the addition of Mark Satkiewicz as their new VP Sales and Becky Dixon as their new Field Service Manager.

STEAMBOAT SPRINGS, CO – (August 4, 2006) – SmartWool®, the Steamboat Springs, Colorado-based manufacturer of high-quality, versatile merino wool products, is pleased to announce the addition of Mark Satkiewicz as their new VP Sales and Becky Dixon as their new Field Service Manager. Mr. Satkiewicz was formerly the US Divisional Footwear Sales Manager at Nike and Ms. Dixon was formerly the Field Services Manager at The Timberland Company.

“We are delighted to add such seasoned talent as Mark and Becky to our team,” said SmartWool President Chip Coe. “We see their addition as integral to SmartWool’s continued sales growth across all categories, especially the strong double digit growth that many of our categories have seen in the past year. Their experience will allow SmartWool to further our leadership of the wool-based apparel and sock markets through strategic vision and strong team skills.”

Mr. Satkiewicz joins SmartWool with over 10 years of sales and analysis experience in the athletic market. He has worked with many divisions within the Nike company, including sales, forecasting and strategic planning.

“The opportunities in both the short term and the long term for the SmartWool® brand are tremendous,” said Mr. Satkiewicz. “I look forward to working with our team to continue to protect and grow this premium brand while enjoying life in Steamboat with my family.”

Ms Dixon was an employee at Timberland for over 14 years and made significant contributions to Timberland’s sales and marketing efforts during her tenure. As a truly dedicated member of the Timberland team, Becky earned the respect of those who worked with her for her innovative programs, strategic planning and ability to equip FSR teams to execute with precision and timeliness. Ms. Dixon is the first Timberland employee to transfer to SmartWool.

“I am excited to work at SmartWool, to help build the Field Services team together with this core of committed, passionate people,” said Ms Dixon. “They love the product and share a vision of growing the brand and sharing the SmartWool story with retail staff members and customers, which I can appreciate. Looking at the SmartWool community and the opportunities that lie ahead, I couldn’t help but want to be a part of it.”

A wholly owned subsidiary of The Timberland Company, SmartWool is a leading performance brand of wool-based apparel, socks and accessories. Nothing can compare to SmartWool® products for the ultimate in performance, comfort and easy care. The SmartWool® fiber is superior at vaporizing moisture, controlling temperature and odor and is guaranteed not to shrink. It’s also a renewable resource that illustrates the design genius of evolution. For information on the full range of SmartWool® products or to find a dealer near you, please log onto SmartWool’s award winning website: www.SmartWool®.com or contact Alli Noland, Stanwood & Partners PR, via phone at 307-733-1514 or via email at