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March 15, 2008
For Immediate Release:
All press inquires please contact:
Jordan Campbell firstname.lastname@example.org
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Santa Rosa, CA â€“ Marmot’s DriClimeÂ® Catalyst Windshirt and Marmot’s Ultra-light, Down Sleeping Bags have been honored as recipients of the 2008 Backpacker Magazine Editors’ Choice Award, one of the most prestigious awards in the outdoor industry. The award is given in recognition of outstanding innovation in product design, materials and/or performance.
The Backpacker Editors’ Choice Awards, given annually since 1993, honor the products that Backpacker editors have chosen as the best of the year based on months of trail testing by teams of highly experienced hikers and climbers. With no set categories for the awards and no set number of recipients, the products and the testing process drive the award categories. Marmot was two of only 17 innovative products that have been honored with a 2008 Backpacker Editors’ Choice Award.
Marmot’s DriClimeÂ® Catalyst Windshirt â€“ a versatile, athletic, wind and water resistant jacket â€“ has received Backpacker’s Editor’s Choice â€œGreen Awardâ€ this year. â€œThis is an honor for our whole product team,â€ explains Greg Houser, Marmot’s Vice President of Design and Production. As the next step in the Marmot’s DriClimeÂ® evolution, the Catalyst uses UpCycleâ„¢ fabric in the bi-component lining (100%) and a recycled polyester face fabric (88%) with an additional Eco DWR. It also has a completely recycled zipper. â€œThe Catalyst has set a new precedent for Marmot and shows us what is possible when using Marmot’s UpCycleâ„¢ technologies in our products,â€ adds Houser.
The Original DriClimeÂ® Windshirt won Backpacker’s Editor’s Choice Award in 1993 and then in 2002 it won the Editor’s Choice â€œGold Award,â€ which recognized the garment as an industry standard. By winning this year’s â€œGreen Award,â€ Marmot is the first company to capture Backpacker’s â€œTriple Crownâ€ â€“ honoring the garment separately three times!
Marmot’s Ultra-light 850 Fill bags, which include the Atom (400F); Hydrogen (300F); Helium (200F); Helium EQ (150F) and Lithium (00F), have all received Backpacker’s Editor’s Choice â€œGold Awardâ€ for their time-tested excellence in the field. â€œThese ultra-light 850 Fill bags are the perfect example of Marmot’s ongoing commitment to produce the highest quality gear,â€ explains Jeff Blakely, Director and Category Manager of Equipment. â€œThis award celebrates Marmot’s leadership, tradition and heritage.â€