Get access to everything we publish when you sign up for Outside+.
Contact: Mountain Hardwear Inc. Public Relations
Paige Boucher or Erin Brosterhous
Mountain Hardwear Website Wins Coveted Web Award for 2008
Richmond, Calif. (September 17, 2008) â€“ White Horse Productions, Mountain Hardwear’s managing web agency, was awarded the Web Marketing Association’s top accolade, the 2008 Best Consumer Goods Web Award, for the Mountain Hardwear website.
Web Project Manager for Mountain Hardwear, Dustin Clark, is thrilled that www.mountainhardwear.com has been recognized for such a high achievement. â€œAs a leading outdoor brand, we’re very pleased to offer our customers such an innovative website. You can’t sell technology and performance with a stale web presence. These days, customers demand more and hopefully we’ve delivered. Many thanks go out to White Horse and my team for all their hard work.â€
Candidates of the Web Award were judged based upon strict criteria that include design, innovation, interactivity and content. With Mountain Hardwear scoring well above the industry and web award averages, one judge’s praise says it all: â€œWhat can I say, FANTASTIC work! Great design, layout, colors, the whole bit! I enjoyed using this site. I was easy to navigate and interactive just to the point of interesting but not overly done. Good work!â€
About Mountain Hardwear:
Mountain Hardwear makes cutting-edge mountaineering and outdoor equipment, apparel and accessories for the most extreme conditions. Mountain Hardwear was established in 1993 by a group of outdoor industry veterans and is based in Richmond, Calif. The company distributes its products through specialty outdoor and sporting goods retailers in the United States and over 40 countries worldwide. Mountain Hardwear has won numerous product and customer service awards since its inception, reflecting the company’s commitment and passion toward innovation. It is a wholly-owned subsidiary of Columbia Sportswear Company. For more information about Mountain Hardwear, visit the company’s Internet home page at www.mountainhardwear.com.