Mountain Khakis® Announces $25 MK's!

(Jackson Hole, WY – January 3, 2011) Mountain Khakis®, a leading outdoor-inspired apparel brand, announces $25 MK’s in the 3rd Annual pre-OR C.Y.A. in MK! Conservation Alliance fund-raiser.

Cover Your A** in MK’s ‘great pants for a great cause’ benefit sale. The premise is simple – and enticing. Now through Monday, January 10th, Outdoor Retailer attendees are encouraged to participate by ordering MK’s for $25 a pair. The best part? All funds generated from this limited-time event will benefit the Conservation Alliance, a non-profit collective of outdoor businesses working to protect our wild places.

This event is exclusive to industry folks attending OR. Pants will not be shipped, and MUST be picked up at MK’s booth# 25035 during the show. Read on, good people…

How it works:
1. Go to www.mountainkhakis.com/cyamk, fill out the form & fax it in before midnight, January 10th (limit 2 pair)
2. Pick up your pantalones at MK Booth# 25035
3. Wear your new MK’s at OR – we want to see you sportin’ them in the halls!
4. Pack accordingly.

Mountain Khakis® has been a business member of the Conservation Alliance since 2004. According to PR Manager, Jen Taylor, “MK has been a steadfast supporter of CA and an ally to their efforts since our company’s inception. For over 20 years, Conservation Alliance-affiliated organizations have protected hundreds of thousands of acres of land and waterways. We’re proud to play a part in their ongoing efforts and success. And they’re great folks to work with!”

Order your $25 MK’s now at www.mountainkhakis.com/cyamk


About Conservation Alliance
The Conservation Alliance is an organization of outdoor businesses whose collective contributions support grassroots environmental organizations and their efforts to protect wild places where outdoor enthusiasts recreate. Alliance funds have played a key role in protecting rivers, trails, wildlands and climbing areas. Since its inception in 1989, the Alliance has contributed more than $8.3 million to grassroots environmental groups. Alliance funding has helped save over 49.5 million acres of wildlands; 27 dams have either been stopped or removed; and the group helped preserve access to more than 17,000 miles of waterways and several climbing areas.

For complete information on the Conservation Alliance, see www.conservationalliance.com.


About Mountain Khakis®
Design. Quality. Consistency. Authenticity. What started as a casual conversation at the Shady Lady Saloon in Jackson Hole, WY has become a top-performing outdoor-inspired apparel brand. Established in 2003 and based in Jackson Hole, Mountain Khakis quickly became a staple in the wardrobe of everyone from ranch hands to golf pros, those who travel by jet, as well as those who travel by thumb. The Mountain Khakis brand story continues to resonate as it connects to the enthusiast who believes that freedom and rugged adventure is a way of life.

Mountain Khakis * Built for the Mountain Life * Rise Above Itâ„¢

For More Information Contact:
Jen Taylor
Partner & PR Manager, Mountain Khakis
970-250-9682
jen.taylor@mountainkhakis.com
www.mountainkhakis.com

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