New Madshus Ski Touring Package Introduced at REI

SEATTLE, Wash. – Madshus, the world’s oldest ski company, introduces an all new ski touring package ideal for those getting started in the sport. In an effort to share the great benefits both in fitness and enjoyment of the outdoors, the package, available at REI, was designed expressly for ease of use, maneuverability and comfort, perfect for novice skiers.

The new Madshus touring package was developed specifically for entry-level touring at a great price point. “It was important for us to put together a solid touring ski and boot combination with a low barrier to entry for those new to the sport,” said Van Brinkerhoff, national sales manager, Madshus. “The Madshus REI touring package is an unintimidating set-up that will be easy for newbies to use, helping beginners become life-long cross country skiers.”

Ideal for skiers in search of an effortless recreational cross country set-up, the Cadence 90 and women’s specific Cadenza 90 are built with a wider waxless base for stability and a secure step. Paired with the CT 100 and women’s specific Amica 100 boots, this carefully selected ski-and-boot combination begets instant confidence on the snow with a strong kick and glide.

Madshus Cadence 90 and Cadenza 90 Cross-Country Skis: The widest of the Madshus cruising skis, the men’s Cadence 90 and the women’s Cadenza 90 Cross-Country skis offer excellent stability and a confident platform. The Torsion Cap design features a fiberglass wrap that surrounds the air-channeled wood core providing snappy flex that tapers toward the tip and tail while the Multigrip system features scales of varying depths in kick zones giving a grippy, waxless glide.

Sidecut: 68-55-62 mm

Length: Cadence 90: 170, 180, 190– Cadenza 90: 160, 170, 180

Weight/pair: 1500g/180cm

Madshus CT100 and Amica 100 Boots: The men’s CT 100 and the women’s Amica 100 are PVC free and use recycled materials in their breathable softshell upper construction giving the boots a supportive and comfortable feel for classic skiing while keeping feet warm and dry.

Sizes: CT 100: 35-48–Amica 100: 35-43

The Cross-Country Touring Package with both ski and boot combinations are now available for men and women at select REI stores. The package features skis, boots, Rottefella Touring Manual Bindings and Swix Nordic Touring Poles for $280.

ABOUT MADSHUS

The world’s oldest ski brand, Madshus’ Norwegian heritage dates back to 1906. From the original woodworking craftsmanship of its founder, to today’s state of the art production processes and materials, Madshus is the standard to which all other Nordic skis are held. Whether for World–Cup level racing, fitness skiing, cruising, metal-edge touring, or cross country downhill, Madshus continues to apply that same keen craftsman’s eye to each ski, boot and pole it produces. Over 100 years since it’s founding, Madshus’ storied commitment to the art and craft of ski making resonates today in the same consistent standard of excellence all performance Madshus skiers have come to expect.

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For more information about Madshus products and programs,

Visit www.madshus.com or call 206-805-4800, x 2888.