New Strava Insights Reveals the World’s Most Active Cycling and Running Cities

SAN FRANCISCO (October 6, 2015) — Strava, the leading global community of runners and cyclists, has launched a new interactive data platform, Strava Insights, which highlights new running and cycling data from the world’s 12 most active cities.

Strava Insights provides unprecedented comparison of cyclists and runners across the globe. With a dataset that is growing by more than 5 million activities per week, and comprises nearly a trillion GPS data points, Strava is a leader in global running and cycling data.

“Strava Insights is the culmination of analyzing billions of GPS data points and millions of athlete activities, giving never-seen-before insight into cycling and running behaviors in 12 key global cities,” said Davis Kitchel, co-founder of Strava and Strava Geo lead. “We want to give our millions of athletes a fascinating view of how their own activities compare with their fellow community members both near and far.”

The Strava Insights platform refreshes each week and shows the last 12 months of data from Strava members, allowing comparison between the 12 most active cities. As it stands, more than 30 million activities have been uploaded in the last year across these cities. Cities in Strava Insights include: Amsterdam, Barcelona, Berlin, London, Los Angeles, Melbourne, Milan, New York, Paris, San Francisco, Sao Paulo and Sydney.

A staggering 20 million cycling activities alone have been logged on Strava across the 12 most active cities in the past year, which has unveiled some interesting insights:

• Most active cycling city: London logged more than 7 million rides in 12 months. The most active cycling city in the U.S. is San Francisco (2.4 million rides), ranked third behind London and Amsterdam, and just ahead of Los Angeles.
• Fastest running city: Parisian runners have the fastest average pace, with 8:56 minutes per mile, besting New York City, the fastest running city in the U.S., by 19 seconds.
• Earliest birds: Sydney’s cyclists record 29 percent of their rides between 6-8 a.m. In the U.S., both San Francisco and Los Angeles’ cyclists record 11 percent of their runs between 6-8 a.m.

Strava Insights launches on October 6. For more information, please visit http://insights.strava.com. To join Strava, please visitwww.strava.com.

About Strava

Strava unlocks potential through the power and purpose of sport. Designed by athletes, for athletes, Strava’s mobile apps and website connect millions of runners and cyclists every day. www.strava.com

For more information, contact Elizabeth Carey — elizabeth.carey@backbonemedia.net, 970-963-4873 ext. 207.