Moscow, Idaho—Paddlesports apparel and hard goods manufacturer NRS has added four prominent kayak anglers to its team of brand ambassadors. Professional fishermen Robert Field, Chad Hoover, CJ Siebler and TJ Strong join NRS as the brand prepares to launch a new apparel collection specifically designed for kayak fishing.
“We’ve built strong relationships with Robert, Chad, CJ and TJ over the years, and we’re excited to make them official brand ambassadors,” says Mark Deming, NRS Brand Manager. “As we continue to grow in the kayak fishing market, they’ll not only help share our brand with the fishing community, but will also play an important role in product development and testing.”
Robert Field is President of the Kayak Bass Series and owner of YakFish TV; as a videographer, he has twice won the Kayak Angler’s Choice Awards for Video of the Year. Chad Hoover is the larger-than-life personality behind the popular TV and web series Kayak Bassin’ with Chad Hoover and Knot Right Outdoors on NBC Sports; he is also a tournament organizer, author of Kayak Bass Fishing and co-owner of Hook1, a leading kayak fishing gear supplier. CJ Siebler has helped shape kayak fishing as both a fisherman and retailer during his 14+ years in the sport. TJ Strong is an avid tournament fisherman and a founding member of The Bluegrass Yakmasters, one of the largest kayak bass fishing clubs in the country.
“Team NRS has always been about more than just big names and podium finishes,” says Deming. “When building our kayak fishing team, we looked for people who do more than catch trophy fish. These guys contribute a lot to the sport, and we’re proud to have them as part of the NRS family.”
NRS will launch its new kayak fishing apparel collection at this year’s ICAST and Outdoor Retailer Summer Market tradeshows. The entire collection is available now for 2016 preseason orders.
Contact: Mark Deming
100% employee-owned NRS is the world’s leading manufacturer of paddlesports apparel and accessories. Founded in 1972 in a college professor’s garage, NRS has become a major force in the outdoor industry, inspiring and equipping countless anglers and paddlers in the U.S. and around the world from its headquarters in Moscow, Idaho.