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Press Releases

Oboz Gains Beaty Jackson for Sales in the Southeast

Industry pro Beaty Jackson has partnered with Adventure Marketing Group's Tom Hammond and Bo Boran to serve Oboz, Deuter, Ibex and other brands in the Southeast.

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(Bozeman, MT, December 6, 2011)—Oboz’s southeast sales territory has gained the experienced hand of Beaty Jackson through Adventure Marketing Group’s new partnership with the veteran sales rep.The sales agency now numbers three: Tom Hammond, Bo Boran and Beaty Jackson, serving nine states spanning Virginia to Mississippi.

Jackson’s merger with Adventure Marketing Group brings three decades background in the outdoor industry to the agency, as well as strong lines including Deuter, Leki and Ibex.

“Having been a one-man show, I look forward to partnering with Tom to expand our opportunities,” said Jackson.

“I’m very psyched to have Beaty become a partner in the agency because of his vast knowledge of the industry and work ethic,” said Hammond. “Beaty will quickly give Oboz a much stronger presence in the region.”

Beaty Jackson will cover Alabama, Mississippi and Tennessee for Oboz.He can be contacted at or at 865-300-8439.

Tom Hammond is the primary agency contact for Oboz; his on-the-road territory includes North Carolina, Virginia and West Virginia. Tom’s contact info is or via cell at 423-227-9794.

Finally, Bo Boran reps Oboz in Florida, Georgia and South Carolina.Bo can be reached at or via mobile at 423-883-0315.

About Adventure Marketing Group

Adventure Marketing Group—now representing Oboz, Deuter, Leki, Adventure Medical Kits, Exped, Ibex, McNett and MShades—strives to create long-lasting relationships between retailers and manufacturers, ensuring profitability through sales, service, and marketing of quality innovative outdoor products.AMG blends old and new school sales. Strong relationships are the foundation, and technology improves efficiency, such as 24/7 access to tools and training for retailers. The agency is based in Chattanooga, Tennessee.

About Oboz

Oboz ( creates ‘True to the Trail™’ outdoor footwear inspired by the wild environs surrounding the company’s Bozeman, Montana home. ‘The Oboz’ is a place for exploration, play and work, as well as a state of mind that has deep respect for the area’s rich natural heritage. Oboz shoes—which debuted in stores in 2008—are designed to have meaningful innovation, steadfast performance and recognizable quality. Oboz plants a tree for every pair of shoes it sells through Trees for the Future (, an international organization that improves livelihoods in developing countries through beneficial tree planting.