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Josh Wise Joins Oboz Footwear as Marketing Coordinator
(Bozeman, MT, March 20, 2014)—Oboz is pleased to announce that Josh Wise has joined the company as its new marketing coordinator and graphic designer, effective March 13th. Wise will manage all trade and consumer-facing marketing communications projects.
“Josh is not only an avid outdoor enthusiast, he also brings significant marketing, graphic design and also product development experience to Oboz,” said Josh Fairchilds, co-founder and Vice President of Oboz. “So he understands how to translate and tell product and technology stories to create successful communications to retailers and consumers.”
Wise has worked as a graphic designer, product developer, and production manager for a wholesale importer as well as for Hyalite Outdoor Group in Bozeman, Montana. Additionally, he has experience as a freelance graphic and web designer.
Josh is originally from Wisconsin, where he graduated from the University of Wisconsin at Menomonie with a degree in Graphic Communications Management and a minor in Art.
Wise has all the angles covered when it comes to getting outdoors in Montana—hiking, camping, climbing, fishing, skiing and biking all keep him busy and in touch with the world of outdoor enthusiasts.
I like getting outside any chance I can get,” said Wise. “So I couldn’t pass up an opportunity to work with like-minded people at a like-minded company.”
Oboz (www.obozfootwear.com) creates ‘True to the Trail™’ outdoor footwear inspired by the wild environs spanning the region near the company’s Bozeman, Montana home. ‘The Oboz’ is a place for exploration, play and work, as well as a state of mind that has deep respect for the area’s rich natural heritage. Oboz shoes—which debuted in stores in 2008—are designed to have meaningful innovation, steadfast performance and recognizable quality. Oboz plants a tree for every pair of shoes it sells through Trees for the Future (www.treesforthefuture.org) an international organization that improves livelihoods in developing countries through beneficial tree planting.