Ogio chooses PlumRiver for it's Ecommerce Solution

CONTACT:
Matt Kovacs
Formula
310-578-7050
kovacs@formulapr.com

BLUFFDALE, Utah (Dec. 13, 2010) – OGIO, the revolutionary and innovative bag designer for adrenaline driven lifestyles, today announced a new partnership with PlumRiver LLC, a Pennsylvania-based software solutions provider, to allow U.S. OGIO retailers to easily place and manage orders online, view updated program and pricing information, check product availability and track and view order history.

By implementing a new business-to-business suite for retailers, OGIO and PlumRiver LLC will be able to provide partnering businesses with a multi-faceted, real-time method of tracking orders and viewing order history as it pertains to the golf, college, consumer electronics and sporting goods divisions of the company.

“By teaming up with PlumRiver, we will now offer a premium and customized method of customer service to our buyers and partners,” said Mark Kuryak, Vice President of Global Action and Professional Sports, OGIO. “We hope by utilizing this highly regarded software we will be able to provide a multi-faceted, yet easy-to-use, hub for our retailers and representatives.”

The new service will not only enhance B2B efforts with retailers, but also extend the new platform to sales representatives through an off-line based ordering version for laptops.

“We are very excited to be working with OGIO,” said Whit Johnson, Principal, PlumRiver LLC. “OGIO is a brand that resonates with action seeking consumers, and it was only fitting that this partnership take place to offer a cutting-edge, web-based solution to their retailers.”

The platform is set to launch in February to OGIO Golf accounts, and retailers will be able to see the new platform at the Campus Market Expo (CAMEX) from February 27 to March 1, 2010 in Houston, Texas.

For more information about OGIO, please visit www.OGIO.com.

ABOUT OGIO
OGIO International, Inc. is a global leader in gear bag design recognized for its athlete-inspired innovative technology and “adrenaline driven” style that was born from the company’s action sports heritage. An award winning brand, the company received two gold medals by Golf Digest in their 2010 “Hot List” issue for its cutting edge golf bag line and was also selected as the official team travel gear for the 2010 U.S. President’s Cup. Founded in 1987, the private, Utah-based company distributes products worldwide under the OGIO brand name, and operates an original equipment manufacturer division to produce gear bags for other internationally known brands. The brand’s collection includes an extensive line of motocross bags; golf bags; snow and skate and packs; messenger bags; school packs; travel bags; motocross hard goods; and other active gear along with a roster of athletes that includes Travis Pastrana, Fred Couples and Bob Burnquist. For more information, visit www.ogio.com.

ABOUT PLUMRIVER LLC
PlumRiver LLC is a leading provider of B2B software solutions for consumer products companies that sell to specialty retailers, and who are looking for ways to improve customer service and operational efficiency. With a particular focus on the Sporting Goods, Footwear, and Apparel industries, PlumRiver’s web-based systems allow retailers to see a vendor’s full line of products, future and current inventory availability and pricing and to place orders on a 24/7 basis. Retailers can also check on the status of any order, track them and view their order history from past seasons. Their sales reps can also use the system to better communicate with their customers and develop orders to maximize sell-through. With over 30 years of experience with wholesale distribution through specialty retail channels and with the design and development of enterprise class software and supply chain solutions, PlumRiver brings effective technology solutions to real business needs.