OIA Webinar Offers Eight Tips to Maximize Your ORSM Booth Investment

Outdoor Industry Association will be hosting a Webinar through Outdoor University® to help exhibitors prepare for Outdoor Retailer. Entitled “Eight Tips to Get the Most Out of Your Outdoor Retailer Booth Investment,” the session is geared towards both new and veteran exhibitors, and will cover topics such as attracting attention to your booth and developing relationships that lead to sales.

Merchandising Matters founder Robin Enright will share tips to make the most out of an ORSM booth investment, including simple merchandising elements and product display considerations, ways to engage retailers and forge relationships.

“Sometimes the smallest things are those that make the biggest impact and, believe it or not, also cost the least,” said Enright. “This session will help you be prepared, spark your creativity and stand out at ORSM.”

Made possible by support from Outdoor Retailer/Nielsen Business Media, “Eight Tips to Get the Most Out of your Outdoor Retailer Booth Investment” is scheduled for 2 pm (Mountain) on Tuesday, June 21 and participation is free for OIA members and $99 for non-members. The Webinar will be recorded and available for on-demand viewing at the OIA Outdoor University digital library.

Register at http://www.outdoorindustry.org/events.outdooruniversity.php?action=detail&category_id=&event_id=236

To view the full schedule of OIA Outdoor University workshops and sessions, including recorded webinars available for on-demand viewing, visit outdoorindustry.org/ou.

About Outdoor Industry Association
Outdoor Industry Association® (OIA) is a national trade association whose mission is to ensure the growth and success of the outdoor industry. OIA provides trade services for over 4,000 manufacturers, distributors, suppliers, sales representatives and retailers in the outdoor industry. OIA provides industry defining resources and support in government/legislative affairs, market and social research, business‐to-business services and youth outreach initiatives. Ongoing education opportunities and strategic business workshops provided by OIA include the annual Rendezvous®, Outdoor University® sessions, and the Capitol Summit. Outdoor Industry Association is based in Boulder, Colorado, and is the title sponsor of the Outdoor Retailer tradeshows. For more information about OIA go to outdoorindustry.org or call 303.444.3353.