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Cortez, CO – November 3, 2015–Osprey Packs, a leader in creating top-quality, high-performance, innovative packs to comfortably and efficiently carry gear, has named BP Associates as its new sales agency in the North Central region. Based in St. Paul, Minnesota, the six person team of sales and marketing specialists will focus on enhancing Osprey brand awareness and promoting retail partnerships in the region.
“At Osprey we seek to provide world class sales representation. Without question, BP Associates falls squarely in that category,” said Bill Chandler, Outdoor Sales Manager, Osprey Packs. “Their experience and knowledge of the specialty retail environment along with their historical abilities in delivering positive results will greatly benefit both our retail partners and brand”.
Founded in 1987, BP Associates is a multisport sales agency that serves an 11-state region across the Midwest. Representing cornerstone brands in the outdoor market, including Bogs, Cascade Designs, Goal Zero, Terramar Sports and Yakima, as well as private label offerings, BP Associates’ focus on education, service and relationships has established the agency as a leader not only in sales, but also in industry best practices.
“Osprey is the pinnacle pack brand in the industry and we are thrilled to be part of the Osprey family,” said Jeff Reinmann, Partner at BP Associates. “We look forward to working with retailers and consumers in the Midwest to promote the amazing gear Osprey Packs builds for the outdoor enthusiast”.
Independent since 1974 and still anchored by the design genius of company founder and owner, Mike Pfotenhauer, Osprey Packs is a leader in technical packs for outdoor, cycling, travel and urban adventures. Osprey’s dedication to create innovative, high performance gear reflects the brand’s love of adventure and devotion to the outdoors.
Osprey Packs can be found online at www.ospreypacks.com and in outdoor specialty retailers in over 60 countries worldwide. To learn more about Osprey and its products, visit www.ospreypacks.com. Follow all brand updates on Instagram (@ospreypacks), Facebook (@ospreypacks) and Twitter (@ospreypacks).