Outdoor Research Adds Andrew Russell & Dana Caraway Sales to Rep Force
Agency to Represent OR in California, Arizona and Nevada
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Outdoor Research, manufacturer of functional solutions for human powered adventure, today announced that Andrew Russell and Dana Caraway’s sales agency will represent Outdoor Research in the greater Southwest territory – including southern California, Arizona and Nevada.
Russell and Caraway’s agency have sales partnerships that currently include outdoor industry brands Oboz, End, Nikwax, Probar, Julbo, Horney Toad, Carve Designs, Sherpani and recently Sierra Designs.
“There was a tremendous amount of very positive retailer feedback for Andrew Russell & Dana Caraway’s agency,” notes Ted Steudel, Outdoor Research Director of Sales – West Coast. Steudel adds, “They are a fantastic team and we very pleased to have them on board.”
About Outdoor Research

Based in Seattle WA, Outdoor Research designs and manufactures functional solutions for human powered adventure. Outdoor Research offers technically innovative and superior Apparel, Headwear, Handwear, Gaiters, Storage and Shelter Systems. Product testing and high-quality construction is backed up with OR’s Infinite Guarantee®. In 2005, OR became the North American distributor for Exped, an innovative Swiss company with many “new classics” in its line. Outdoor Research enthusiastically supports the outstanding conservation, access, and educational efforts of a variety of organizations and encourages our customers to do the same. 

Outdoor Research – Designed by Adventure®.
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