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ASM in Eastern Canada and Bivouac Outdoors in New Zealand demonstrate outstanding brand stewardship in respective territories.
Outdoor Research this month named Les Agences Stéphane Morin (ASM), of eastern Canada, as its 2017 North America Sales Agency of the Year and Bivouac Outdoor, of New Zealand, as its 2017 Distributor of the Year.
ASM won the award by helping Outdoor Research grow its presence in Eastern Canada over the last year, exceeding its sales goals by 10 percent, in addition to expanding to cover Ontario and associated territories. The agency also added resources with additional staff, an additional showroom, and increased support infrastructure amidst a changing retail landscape, according to Dave Mahoney, Head of Commercial Sales for Outdoor Research.
Since it was founded in 1993, ASM has dominated the outdoor market in Eastern Canada. Over the course of the last 25 years, the agency has become a mainstay in outdoor equipment distribution.
Having helped Outdoor Research grow its brand in New Zealand for many years, Wayne Martin and his team at Bivouac Outdoor were named Distributor of the Year. Bivouac Outdoor has maintained benchmark customer service and found ways to help grow the Outdoor Research brand in its territory despite a competitive global economy and challenges with natural disasters, according to Mahoney.
“We’re extremely proud to have ASM and Bivouac Outdoors as our trusted sales partners,” said Mahoney. “In today’s challenging retail environment, both ASM and Bivouac Outdoors have proven their dedication to Outdoor Research’s core values and they’ve demonstrated a breadth of knowledge about the customers in their territories. We look forward to growing with them in the future.”
About Outdoor Research
Outdoor Research® is dedicated to inspiring the journey ahead with award-winning technical apparel and accessories. Based in Seattle since 1981, we are committed to improving our customer’s experience through innovative materials, purpose-driven features, and versatile products that are backed by our Infinite Guarantee®. We rely on the real-world testing of our athlete ambassadors, mountain guides, and local adventurers involved in our core sports: alpinism, rock and ice climbing, hiking, backpacking, paddling, trail running, and backcountry skiing and snowboarding. We’re here for the fun, adventure, excitement, and For the Journey Ahead™. Get to know us at outdoorresearch.com to follow the journey via Facebook, Instagram, Twitter, and YouTube.
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