OutDry® Partners with Mountain Hardwear for Fall 2009 Glove Line
OutDry partners with Mountain Hardwear for eleven styles of its Fall 2009 glove line.
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January 20, 2009 (Busto Arsizio, Italy) – OutDry, maker of a patented laminate membrane technology for waterproof, windproof and breathable gloves and footwear, partners with Mountain Hardwear for eleven styles of its Fall 2009 glove line.
“We are so impressed with the superior performance of the OutDry lamination process that we chose to incorporate the technology into all three categories: Alpine, Backcountry and Snowear, as our premier waterproofing solution, for a total for 13 new or updated OutDry styles,†said Dan Ramos, Product Manager for Accessories at Mountain Hardwear.
OutDry uses a three-dimensional laminating process to adhere a waterproof, windproof, and breathable membrane to the inside of the outer most layer of shoes, boots and gloves. Unlike other waterproof liners or booties that leave a gap for moisture to seep in, OutDry’s technology permanently bonds to the shoe or glove creating flawless fit with no folds, seams or seam-sealing tape. The system creates a more waterproof finished product, reduces “wet weight†and improves comfort and dexterity. OutDry also keeps a healthy environment as a top priority using recyclable, non-toxic materials and is PTFE-free.
“Mountain Hardwear’s decision to adopt OutDry in such a broad collection of gloves is an important endorsement for our technology. We are thrilled to introduce our brand and technology to the US market with such a respected apparel company,†says Matteo Morlacchi, co-founder of OutDry.
About OutDry: With a great passion for the innovation in membrane lamination technology, OutDry is dedicated to making products dryer, lighter and more comfortable for all outdoor enthusiasts. OutDry is utilized by many European outdoor/sport companies such as Lafuma, Trezeta, Gronell and Hugo Boss, Mountain Hardwear and Kamik in America, Mont-Bell, Descente and Bridgestone in Japan. The company is based in North of Italy and has an operative branch in China. For more information on OutDry, please visit www.outdry.com.
