#OutPartyThemAll: PMI’s STANLEY Brand and Carhartt Team Up for After Hours Party at OR Show
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SEATTLE, WA (August 3, 2015) – Proving that if you work hard you should play harder, PMI’s STANLEY brand and Carhartt invite attendees of the Summer Market Outdoor Retailer show to come enjoy libations and live music after hours on Thursday, August 6th, 2015. Doors at the McCune Mansion (200 Main Street) will open at 8pm and guests will be treated to the rocking Americana of Truth & Salvage Company while enjoying downtime off the busy tradeshow floor.
“Carhartt and the Stanley brand have so much in common – both are beloved iconic brands with rich heritage and loyal followings. Our mutual admiration for each other was born several years ago, over beers, at one of our in-booth parties at the OR Show. In the past year and a half our partnership has heated up in that we provide product for their promotional and gift with purchase programs. This has been a very successful program for both brands and doing a party together was a natural next step,” explains Kelly Kraus, Vice President for PMI’s STANLEY Brand.
Party passes will be limited. Interested in joining? Come by the STANLEY brand’s booth #14001 on Wednesday (day 1) during happy hour, or all day Thursday (day 2) to pick up a wristband. The wristband and an official OR show badge will be required for entry.
“Both Carhartt and Stanley are known for legendary performance and unmatched durability which means we share a lot of the same consumers,” said Tim Humes, senior brand manager, Carhartt. “The hard-working man or woman who is passing down a Carhartt jacket to a friend or family member is the same person who is also passing down his or her Stanley thermos. The two iconic brands just make sense together.”
With an official party hashtag of #OutPartyThemAll, this may be an Outdoor Retailer party that lives up to its call to action.
About the STANLEY brand:
Invented by William Stanley on September 2, 1913 (official patent date), the all steel vacuum bottle revolutionized the way people enjoyed food and beverage. Since then, STANLEY brand products have been delivering superior food and beverage gear for rugged, active lifestyles and remains dedicated to this simple promise: buy STANLEY brand products, get quality gear. Built for Life®. Learn more, visit www.stanley-pmi.com.
About Carhartt, Inc.:
Established in 1889, Carhartt is a global premium work wear brand with a rich heritage of developing rugged apparel for workers on and off the job. Headquartered in Dearborn, Mich., with more than 5,100 employees worldwide, Carhartt is family-owned and managed by the descendants of the company’s founder, Hamilton Carhartt. For more information, visit www.carhartt.com.
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