Platypus Hydration Sponsors GearJunkie/WEDALI and GearJunkie/YogaSlac
Platypus® Hydration Sponsors GearJunkie/WEDALI and GearJunkie/YogaSlackers Adventure Racing Teams
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PlatypusÂ®, the market leader in flexible and modular hydration products for over a decade, is proud to announce its sponsorship of Team GearJunkie for the 2012 adventure racing season.
The Platypus-sponsored team (which includes the GearJunkie/WEDALI and GearJunkie/YogaSlackers squads) will be tasked with pushing limits in races while also testing new gear along the way to contribute to GearJunkie.com’s rigorous gear tests and reviews.
â€œWe are so excited to be a sponsor of such a formidable racing team,â€ said Jim Boswell, division marketing director for hydration at Cascade Designs. â€œPlatypus is about providing the best technology in the treatment, storage and delivery of water for endurance athletes. We’re looking forward to working with one of the U.S.’s best adventure racing team as well as receiving invaluable product feedback from such an elite group of athletes.”
Each squad will have its own roster (and potentially even race against each other in events this year!) but the squads will remain distinct on the GearJunkie Team micro-site at www.GearJunkie.com/Team.
Team GearJunkie just returned from Chile, where the GearJunkie/YogaSlackers squad took third place in the iconic, weeklong Patagonian Expedition race. A full calendar of domestic and international events, including the national championships next fall, will fill out a 20-plus race season for the GearJunkie squads.
You can follow Team GearJunkie all year on its Team Micro-Site, which includes race reports, gear reviews, a race calendar, and videos.
About the PlatypusÂ® Brand
Seattle-based PlatypusÂ® has been the market leader in flexible and modular hydration products for over a decade, designing easy-to-use, taste-free products for optimum performance. Unmatched versatility and quality define Platypus’s BPA- and phthalate-free bottles, hands-free hydration systems, weatherproof hydration packs and the GravityWorksâ„¢ pump-free, fast-flow gravity water filter system. The majority of Platypus products are made in the Seattle, U.S.A. and Cork, Ireland manufacturing facilities. For more information, visit www.platy.com.
Operated by Monopoint Media LLC of Minneapolis, Minn., GearJunkie.com was founded in 2006. It is among the web’s most popular outdoors publications. The site is based off a nationally syndicated newspaper column of the same name written by Stephen Regenold, a world-traveling adventurer/journalist with a home base in Minnesota. Gear Junkie content is syndicated to Outside magazine online, Outside magazine (Brazil edition), Spokane Spokesman-Review, Casper Star-Tribune, Billings Gazette, Albuquerque Journal, Blue Ridge Outdoors, Outdoors NW, Adventure Sports Journal, and Scouting magazine (official publication of the Boy Scouts of America).