Polarmax Hires Two New Marketing Team Members

Longworth Industries, parent company of Polarmax, is pleased to announce the hiring of two new additions to the Marketing team: Donny Stanley, Director Creative Services and Emily Carter, Marketing Product Manager. Together, they will work to bring a new perspective and new energy to the Polarmax marketing department.

“I am very pleased to announce that we have these two great new additions to the Longworth Marketing staff,” said Randy Black, President of Longworth. “Donny and Emily are strategic investments in our future to insure that we have solid market position for growth after the current economic crunch is behind us.”

Stanley’s background includes over a decade of award winning experience in the field of graphic design, previously for Graphics Studio and The Printery. “I look forward to some new exciting changes with Polarmax in the upcoming season and the opportunities this growing brand will offer in terms of creativity and openness to new ideas,” said Stanley.

Carter joins Polarmax with an MBA from Pfeiffer University and previous experience as Director of Marketing and PR for Baker Curb Racing. “I’m so glad to be back in North Carolina, working with such a great brand,” said Carter. “Polarmax has been a staple in my closet for a few years and it’s very exciting to be part of their new movement.”

“We’re bringing in new, young talent with an eye on both Gen X and Y,” commented Roger Maxey, National Director of Sales at Longworth. “We’re building the authenticity of the Polarmax brand in both old and new markets, and we’re looking forward to supporting our retailers and other partners with even more expanded capabilities and new ideas.”

Longworth Industries
Based in West End, North Carolina, Longworth industries manufactures and markets Polarmax and XGO technical base-layer apparel. Longworth Industries is the exclusive manufacturer and retail distributor for Opedix. Longworth Industries products are 100% made in the U.S.A. Visit us on the web at www.polarmax.com