Get access to everything we publish when you sign up for Outside+.
Contact: Eleanor Sachs, CGPR
781-639-4924 x 113
ALBANY, N.Y. (Nov. 8, 2013) – Continuing to build its team to support major new product initiatives, PrimaLoft (www.primaloft.com), the world leader in comfort solutions, high-performance insulations and fabrics, today announced Lynne Richardson is joining its team as a territory sales manager. Richardson, with more than 25 years of sales experience, will be based in Chicago and work closely with Eileen Berner, director of sales for North America and Asia.
Richardson most recently served as the Mid-West account manager at Polartec, where she was responsible for the sales, marketing and training of branded active-wear and safety textiles to retailers and manufacturers. Prior to Polartec, Richardson worked for Guilford Mills Inc., as its sales manager. She had previously managed sales accounts for Malden Mills Industries, Margolis-Hertzberg Inc., and Mindscape Inc.
“Lynne’s proven track record in customer relations and her ability to create and maintain long-term relationships with customers will be instrumental to growing our business,” said Berner. “Her strong foundation of the textile industry is exactly what we are looking for as we expand our brand focus for 2014.”
Richardson is passionate about the outdoors and is an avid skier and runner.
Originated as a result of a request from the U.S. Army in the early 1980s to keep U.S. soldiers warm and dry in wet conditions, PrimaLoft can now be found in leading global brands serving the outdoor, fashion, home furnishings, work wear, hunting and military markets. For more information, visit www.primaloft.com
Celebrating its 25th anniversary, PrimaLoft® insulation was originally developed for the U.S. army as a water-resistant, synthetic alternative to down in the 1980s. Today, PrimaLoft is the research and development leader in high-performance insulations and fabrics, providing ultimate comfort solutions to its users from head to toe. The PrimaLoft® brand is recognized globally and is used in leading outdoor and fashion brands, home furnishings, work wear, hunting and military applications. PrimaLoft® is a registered Trademark of PrimaLoft, Inc.