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PROBAR® Adds Almond Crunch & Strawberry Bliss To Meal™ Lineup


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PROBAR® Adds Distinctive New Flavors To Meal™ Lineup

New Flavors Include Almond Crunch & Strawberry Bliss

Salt Lake City, UT (June 24, 2014)—PROBAR®, maker of delicious, convenient, healthy, plant-based food products, is excited to add two new original and scrumptious flavors to the company’s classic PROBAR Meal™ bar line. The new flavors, Almond Crunch and Strawberry Bliss, are guaranteed to impress taste buds and deliver the same satisfying and wholesome mix of organic and non-GMO fruit, nuts, seeds, and oats that PROBAR customers have come to love and expect.

The new bars, available nationally in July 2014 and at PROBAR’s online store in August, include delicious taste combinations that customers will instantly love. Made especially for almond lovers, Almond Crunch boasts the satisfying taste of sweet almonds mixed with creamy cashews. The new Strawberry Bliss is packed with loads of mouthwatering strawberries to keep you satisfied.

PROBAR’s Meal™ bar was the original PROBAR® creation that started the brand. PROBAR Meal™ bars weigh in at a solid three ounces of fruits, nuts and seeds with enough nutrition to make a fresh, tasty, satisfying meal replacement. Customers have come to appreciate Meal’s raw ingredients and nutrient-dense caloric mix that results in lasting energy and happy bodies.

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MEAL™ Bar Highlights:

• 100% Plant Based Ingredients
• Non-GMO Project Verified
• QAI Certified Organic
• 5–8g Fiber
• 5–11g Protein
• 14 Flavors
• Whole Nuts, seeds / non-baked
• Suggested Retail $3.29

About PROBAR:
PROBAR® creates delicious, convenient, healthy, plant-based food products. We strive to become the leading provider of real food choices, always maintaining our commitment to quality, sustainability and fantastic taste. Founded in 2004—and celebrating our 10th Anniversary this year—PROBAR was an early innovator of non-baked bars with mostly raw and organically sourced ingredients. Today PROBAR remains firmly committed to real food solutions by supporting non-GMO and organic agriculture and keeping our ingredients recognizable. At PROBAR, we seek to provide a healthy, fun, and inspired workplace environment where live by our Core Values that instruct, “to treat business like family and laugh everyday.” Visit us: ThePROBAR.com


Contact:

Chris Dickey
Purple Orange PR
chris.dickey@purpleorangepr.com
307.413.8667