Raleigh Bicycles Kicks Off Cyclocross Season with Midsummer Nights Race at DealerCamp

KENT, Wash. (July 19, 2013) — Raleigh Bicycles is set to ignite the American cyclocross season with their annual Midsummer Nights Cyclocross (CX) Race at DealerCamp July 25 at Deer Valley Resort in Park City, Utah. Known for their high-end cyclocross race bikes and competitive Raleigh-Clement professional cyclocross team, Raleigh is a leader within the cyclocross community.

“We really believe in the grassroots racer and this event is a great opportunity for us to show our support and dedication to the growth of the sport in the U.S.,” said Brian Fornes, marketing manager at Raleigh America. “We especially encourage local racers to compete this year for the ‘Top Elite Rider Without Contract’ award. Don’t let anybody school you on your own turf; if you don’t have a contract, get out to Deer Valley this week, showcase your skills and reap the rewards.”

Commencing just weeks before the official UCI CX season, the open-registration Midsummer Nights race is a widely anticipated event that guarantees heckling, dirt, carnage and competition on the quest for handsome prizes.

The first elite racers to cross the finishline from both the men’s and women’s categories are eligible to receive a “Contract with Raleigh” for the 2013-2014 cyclocross season. Contract winners will also receive Raleigh’s top-end cyclocross race bike, the RXC Pro Disc and backup frameset, two Raleigh team kits and $1,500 for entry fees and travel for a total sponsorship package valued at $10,950.

Raleigh-contract eligibility stipulations apply: first-place finishers must be eligible to compete in elite cyclocross races in 2013-14 and they cannot have a current contract with a UCI team or title sponsor.

In addition to the sponsorship grand prize, all podium placers will receive a cash prize.

DealerCamp, held from July 25-27, is an open-air demo and expo for the bicycle industry to ride and experience the new 2014 products. Raleigh will be displaying and offering demos on its new 2014 cyclocross lineup and their complete 2014 product offerings. The company will also be announcing the 2013-2014 Raleigh-Clement Cyclocross team prior to the race.

Raleigh’s 2014 CX line combines style, enhanced performance, and lighter-weight steeds. Improvements were made across the lineup, including: new alloy frames, carbon forks, wheels, and components. No detail was too small as the bikes now feature new cross-specific handle bar tape with better grip in wet conditions, as well as a redesigned dual-bolt seatpost to eliminate unwanted saddle shifting when remounting the bike. Meet the full line here.

To register for the Raleigh Midsummer Nights race, visit: www.bikereg.com. Registration closes at 11:45 p.m. on Sun. July 21.

For more about Raleigh Bicycles, visit: www.RaleighUSA.com.

About Raleigh Bicycles:

Raleigh Bicycles offers a broad spectrum of bicycles including road, mountain, cyclocross, and commuter for all ages and abilities. Raleigh focuses on supporting the commuter, the family and local cycling, and partners with numerous non-profits around the U.S. each year to help grow the sport, including Ride2Recovery. Raleigh also sponsors Raleigh UK and Raleigh/Clement competitive cycling teams.

Media Contact:
Lauren Fallert, Verde PR & Consulting
e: lfallert@verdepr.com
p: (970) 259-3555 x3