Get access to everything we publish when you sign up for Outside+.
Redington, the innovative Pacific Northwest company specializing in fly-fishing products and apparel, has selected creative and digital agency Roundhouse as its new marketing and branding partner.
Redington is drawing on Roundhouse’s digital and design capabilities to enhance its e-commerce site. Roundhouse is also producing point-of-sale displays and retails sales tools for the company’s Fall 2014 product lines.
“Roundhouse gets us. They’re a part of the larger equation and have been instrumental in refining our brand. From product photography to e-commerce design and development, they have become an integral part of our team, and we look forward to a long and rich relationship,” said Kirsten Ashmore, Redington Brand Marketing Manager.
“Redington is a fantastic brand and we’re excited to partner with them and to use our diverse capabilities to further enhance and expand its brand,” said Roundhouse’s Walsh.
Roundhouse is one of the fastest growing creative and digital agencies in the Pacific Northwest, with offices in Seattle, Wash., and Portland, Ore. Its clients include adidas, MSN, Xbox, Oakley, Intel, Red Bull, The North Face and Widmer Brothers Brewing. Roundhouse is a full-service creative agency with deep digital roots, providing strategy, brand campaigns, social media, design and development, events, and more. All work at Roundhouse is guided by a philosophy of no egos and relentless collaboration. The company was named to Oregon Business Magazine’s list: “2013 100 Best Companies to Work for in Oregon” and the Oregonian’s “Oregon Top Workplaces 2013.”