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Rogers Launches Taking Steps Towards Greener Footprint with PORON

PORON® ReSource Cushioning ‘Taking Steps Towards a Greener Footprint’ campaign kicks off today and will run through the 2011 Outdoor Retailer Winter Market (ORWM) in Salt Lake City.


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Woodstock, CT –To celebrate the launch of its 2nd generation soy-based PORON® ReSource Cushioning, the Rogers Corporation wants to know what steps you are taking towards reducing your carbon footprint and living greener. As it continuously works to improve the environmental impact of its products and business processes, the Rogers Corporation believes many small steps can make a big impact.

PORON® ReSource Cushioning ‘Taking Steps Towards a Greener Footprint’ campaign kicks off today and will run through the 2011 Outdoor Retailer Winter Market (ORWM) in Salt Lake City.

Throughout the campaign, Rogers encourages eco-minded individuals to post tips, tricks and green dreams on the PORON Performance Cushioning blog, blog.poroncushioing.com, so we can learn from one another’s experiences. Updates will be posted on PORON Performance Cushioning on Facebook and Twitter @PORONcushioning.

The team at Rogers Corporation will be monitoring the site and selecting a few contributors to win prizes ranging from The North Face® footwear made with PORON® ReSource Cushioning to an Apple iPad®!

Outdoor Retailer attendees are also invited to stop by the Rogers ORWM booth #40184 to learn more about PORON® Cushioning and add your green ideas directly to the conversation via our ‘Green Footprint’ kiosk.

One lucky winner will be chosen to walk away with an iPad® following the PORON® ReSource “Green Steps” launch party to be help on Saturday (1/22/11) from 4:00-6:00 PM in the Rogers ORWM booth.

PORON ReSource Performance Cushioning is manufactured using a soy-based polyol, which replaces over 45% of the petroleum-based polyols – over twice the amount used in the 1st generation material. PORON ReSource Cushioning is an open-cell, breathable, shock absorbing material that maintains all of the superior cushioning and performance benefits found throughout the entire line of PORON materials.

While Rogers maintains its commitment to serving the global marketplace with innovative products, the Company also persistently works to improve the environmental impact of its products and business processes. As a result, all PORON materials are developed to be free of latex, PVC’s (polyvinyl chloride), VOC’s (volatile organic compounds) and heavy metals.

About PORON® Performance Cushioning
For over 40 years PORON® Cushioning has provided footwear, apparel, and protective equipment brands with a material that supports, protects, comforts, and most importantly, helps athletes stay in the race. PORON Cushioning products are durable yet flexible, so they will not wear or break down like other cushioning products. So, whether you need an insole that will last your next 50K or searching for a new helmet for the start of little league, look for the PORON Cushioning brand to insure you’re buying the best in quality and advanced technology.

About Rogers Corporation
Rogers Corporation (NYSE:ROG) is a global technology leader in specialty materials and components that enable high performance and reliability of consumer electronics, power electronics, mass transit, sustainable energy, and telecommunications infrastructure. With more than 175 years of materials science and process engineering knowledge, Rogers provides product designers with solutions to their most demanding challenges. Rogers’ products include advanced circuit materials for high-speed digital, power amplifiers, antenna and radar systems; power electronics for high-voltage rail traction, hybrid-electric vehicles, wind and solar power conversion; and high performance foams for sealing and energy management in smart phones, aircraft and rail interiors, automobiles and apparel; and other advanced materials for diverse markets including defense, consumer products, and computers. Headquartered in Connecticut (USA), Rogers operates manufacturing facilities in the United States, Belgium, China, Germany, and South Korea, with joint ventures and sales offices worldwide.

For more information, visit www.rogerscorp.com.

The world runs better with Rogers.