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Carlsbad, California…As part of their mission to drive the running industry forward, the Running Industry Association (RIA) has partnered with Sezzle, a ‘buy now pay later’ platform with a purpose.
Based out of Minneapolis, Sezzle’s mission is to financially empower the next generation. This translates to helping shoppers in all stages of life budget responsibly, accrue credit and increase their buying power – all through installment-based payment plans for ecommerce sales.
“Sezzle is thrilled to partner with RIA given their passion to grow, develop, and enhance the run specialty business for both retailers and brands alike. Our shared purpose-driven approach to retail and the running industry is a major driver in the success we have already seen with shoppers and merchants,” states Jason Volk, Sezzle Director of Brand Partnerships. “Offering Sezzle attracts highly-engaged shoppers, resulting in increased sales, larger basket sizes, and higher conversion rates. This enables RIA’s members to bolster sales while giving shoppers a smarter way to pay.”
As a recently approved B Corporation, Sezzle joins a purpose-driven community that includes notables like Athleta, Patagonia, Burton and Cotopaxi, which have similar guiding principles of environmental sustainability, social accountability and inclusivity. Some of Sezzle’s 2021 B Corp initiatives include planting a tree for every new, active user, being carbon neutral committed, providing free financial literacy education, and more.
“Partnering with Sezzle gives our members (brands and retailers alike) a powerful tool to help them grow healthy, profitable ecommerce businesses,” states Terry Schalow, Executive Director of the RIA. “After thoroughly vetting the buy now, pay later landscape, RIA is partnering with Sezzle because we are convinced they provide the best support, value and cultural alignment with our members. Sezzle has a team that is specifically focused on the run specialty channel. As a B Corp, they are a like-minded business with more than profit in mind. In short, they’re a perfect partner for the RIA and its members.”
About the RIA:
The Running Industry Association (RIA) is a non-profit organization that supports brick and mortar specialty running retail throughout the United States and Canada. The organization provides a forum to
achieve excellence and increase sales through education, communication, research, advocacy and member discount programs. www.RunningIndustry.org.
About Sezzle Inc.
Sezzle is a rapidly growing fintech company on a mission to financially empower the next generation. Sezzle’s payment platform increases the purchasing power for millions of active users globally by offering interest-free installment plans at online stores and in-store locations. This increase in purchasing power for consumers leads to increased sales and basket sizes for the more than 34,000 Active Merchants that offer Sezzle.
Sezzle US Media Contact: Erin Foran
Tel: (651) 403-2184