Skins(TM) Appoints New Global Brand Director
Stefan Vollbach, most recently International Director of Marketing & Sales at multinational sports company HEAD, has been appointed to the newly created role of Global Brand Director of Skins(TM).
Get access to everything we publish when you sign up for Outside+.
BOULDER, Colo. — Stefan Vollbach, most recently International Director of Marketing & Sales at multinational sports company HEAD, has been appointed to the newly created role of Global Brand Director of Skins(TM). This German native has progressed through nearly all stages of the marketing chain in the sports field: from retail seller and buyer, to department manager and national product manager, to Director of Marketing and Sales. He is also recognized as an industry leader, having given numerous lectures on strategic brand positioning.
Vollbach recently toured Skins'(TM) international operations, including a stop in Australia where the company was founded, and is eager to continue expanding on the success of the world’s first and leading compression wear company. “I am excited about the enormous potential of the Skins(TM) brand and its products. We will work hard to maintain the Australian culture, a key component to our overseas success,” says Vollbach. “As a very successful company, Skins(TM) has built a credible reputation among athletes and in the medical community, resulting in a high demand for its premium compression products. Our next challenge is to ensure that all types of exercisers and sports players understand the scientific benefits of Skins(TM) — the only rigorously tested compression gear on the market,” he continues.
Jaimie Fuller, CEO of Skins(TM), believes Vollbach’s appointment will take the company to the next level. “By hiring Stefan Vollbach, we have obtained a key player in the sporting goods industry. He will manage the top brand and marketing department at Skins(TM) and next year will work from the new global headquarters in Switzerland,” says Fuller.
About Skins(TM) USA
Tight black gear with yellow stitching is now part of the American sports landscape. Voting with their purchasing power, professional and amateurs athletes alike are choosing Skins(TM) compression garments to train harder, perform better and recover faster.
Developed in Australia in 1996, Skins(TM) embarked on a massive challenge to create a sports garment that aids recovery and improves performance. Skins(TM) invested heavily in research to make it happen, ensuring all claims can be specifically proven beyond question.
With this collection of independent research, Skins(TM) has replaced marketing buzz and logos with demonstrated, concrete evidence of the performance-impact the apparel creates. In order to continually improve, rigorously test and expand the range of products, Skins(TM) makes research and development their number one focus. This is why Skins(TM) is the compression garment favoured by so many top athletes and sporting teams around the globe.
Headquartered in Boulder, Colorado, Skins(TM) USA oversees distribution in the Americas, including Canada, Mexico, Central America and South America. To find a local retailer, or learn more about Skins(TM), visit www.Skins.net.
