Snaplinc Consulting Earns B Corp Certification

Snaplinc Consulting LLC, a fast growing outdoor industry consultancy, is proud to announce that it has earned B Corp Certification from the nonprofit B Lab. B Corp Certification requires a business to undertake a holistic review of its social and environmental performance, accountability and transparency. B Lab’s vision is to create a community of for-profit companies committed to redefining success in business.

“Snaplinc Consulting was created to support the social and environmental sustainability goals of outdoor, actionsport and snowsport companies. Therefore, we believe it is important for us to hold ourselves to a higher standard of performance in these areas,” said Snaplinc Principal, Ammi Borenstein. “Certifying to the rigorous B Corp standards has allowed us to learn what it takes to help guide our clients to use their businesses towards achieving a greater good.”

“We’re excited to have a leading outdoor industry consulting firm like Snaplinc Consulting join the Certified B Corporation community,” said Lindsey Wilson, associate of business development at B Lab, the global nonprofit behind the B Corp movement. “By meeting the highest standards of verified social and environmental performance, transparency, and legal accountability, Snaplinc joins a movement of over 3,000 companies across more than 150 industries and 70 countries, all driving business as a force for good.”

As part of its B Corp Certification, Snaplinc Consulting’s corporate charter has been amended to update its purpose to include ‘“creating a material positive impact on society and the environment, taken as a whole, from the business and operations of the Company.”

Certified B Corporations believe that it is time to expand how to measure success in business. For-profit businesses should strive for “shared and durable prosperity.” B Corps voluntarily meet high standards of social and environmental performance, accountability and transparency. As a B Corp, Snaplinc Consulting will measure and manage the impact of its business on its workers, community and the environment in the same ways that it manages and monitors profits.

About Snaplinc Consulting LLC

Snaplinc Consulting LLC is a consulting firm in Seattle founded by Ammi Borenstein. Ammi is a long time veteran of the outdoor, snowsports, actionsports and tactical products industries. For more than 20 years Ammi worked for brands such as K2 and Outdoor Research leading product teams to deliver world class products. The focus of Snaplinc is Higg Index Brand & Retail Module consulting for brands that want to streamline their process. Snaplinc also works on product and sustainability consulting for a range of clients. Snaplinc Consulting can be reached at ammi@snaplincconsulting.com and 206-409-2093.

About B Lab

B Lab is a nonprofit that serves a global movement of people using business as a force for good. B Lab’s initiatives include B Corp Certification, administration of the B Impact Management programs and software, and advocacy for governance structures like the benefit corporation. B Lab’s vision is of an inclusive and sustainable economy that creates a shared prosperity for all. To date, there are over 3,000 Certified B Corps in 150 industries and 70 countries, and over 70,000 companies use the B Impact Assessment. Visit http://bcorporation.net for more information.

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