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Black Crows, the iconic French ski brand focused on design-driven high performance ski products and apparel, is bringing back Ski Sauvage for the 2021-22 winter season.
“Ski Sauvage is skiing in all its joyous substance,” says Giorgio Saviane, Black Crows, CMO . “It’s the sharing, between amateurs and professionals, of turns and curves made on a surface of crystallized water; the pleasure of chasing spots on new skis in which to carve ephemeral geometrical tracks.”
For winter 21.22, black crows will have two Ski Sauvage vans on the road, loaded with an array of skis from the all-terrain and big mountain collections. The vans will move around from ski area to ski area preaching wild skiing. Behind the wheels will be Pierre Guyot and Kevin Guri from Europe and Mikey Hovey from the United States.
“The Ski Sauvage tour is about sharing adventures and new experiences with friends,” says Tristan Droppert, North American marketing manager. “It’s a way of exploring new resorts, bringing people together and enjoying time together in the mountains.”
Every week, from the end of November until the end of March, the location of the next Ski Sauvage will be announced in advance on Black Crows social platforms and website. Follow along at https://www.black-crows.com/.
About black crows
Founded in 2006, black crows is a Chamonix, France-based brand that was born out of a desire to collide beauty and efficiency into skis. Named for the Alpine Chough, Chamoix’s omni-present black bird and one of the few birds that can fly at an altitude of over 4000 meters, the brand is dedicated to creating obsessively design-driven products that are uncompromising in performance and identify for contemporary skiing. Learn more about black crows at black-crows.com.