Special Edition Sterling Rope to Benefit Access Fund & AAC

Contact:
Leici Hendrix Development Director Access Fund
303-545-6772 x106
Leici@accessfund.org

FOR IMMEDIATE RELEASE

Special Edition Sterling Rope to Benefit Access Fund & American Alpine Club

July 10, 2012. Boulder, CO—The Access Fund, the national advocacy organization dedicated to protecting America’s climbing, is pleased to announce that Sterling Rope has just unveiled a special edition rope to benefit Access Fund and the American Alpine Club (AAC). The green 9.8mm Velocity rope from Sterling’s Evolution series is the company’s best-selling, high performance rope.

This special edition rope features a unique color pattern of bright green, gray, and black (colors of the Access Fund and AAC) to celebrate the two organizations that support the American climbing community, raising awareness and money to support their missions. The special edition ropes are available in both 60- and 70-meter lengths.

A long-time supporter of the Access Fund, Sterling will donate $10 from the sale of each special edition rope to both the Access Fund and the AAC. The ropes are available for purchase at www.accessfund.org/shop or form www.sterlingrope.com, as well as at participating retail stores.

“Sterling Rope has been a long-time supporter of both the Access Fund and American Alpine Club and believes strongly in the great work they do,” says Sterling Rope Marketing Director John “JB” Branagan. “Offering this special edition product form our top selling Evolution Velocity 9.8mm rope is a perfect way to support these organizations, helping to raise awareness of their dedication to the climbing community and to their complimentary missions.”

About the Access Fund
Having just celebrated its 20th anniversary, the Access Fund is the national advocacy organization that keeps climbing areas open and conserves the climbing environment. The Access Fund supports and represents over 2.3 million climbers nationwide in all forms of climbing: rock climbing, ice climbing, mountaineering, and bouldering. Five core programs support the mission on national and local levels: climbing management policy, stewardship and conservation, local support and mobilization, land acquisition and protection, and education. For more information visit www.accessfund.org.

About The American Alpine Club
The American Alpine Club, established in 1902, provides knowledge and inspiration, conservation and advocacy, and logistical support for the climbing community. The AAC advocates for American climbers domestically and around the world; provides grants and volunteer opportunities to protect and conserve the places we climb; hosts local and national climbing festivals and events; publishes two of the world’s most sought-after climbing annuals, the American Alpine Journal and Accidents in North American Mountaineering; cares for the world’s leading climbing library and country’s leading mountaineering museum; manages the Grand Teton Climbers’ Ranch as part of a larger lodging network for climbers; and annually gives $80,000+ toward climbing, conservation, and research grants to adventurers who travel the world. Learn about additional programs and become a member at americanalpineclub.org. Join the AAC’s online community at facebook.com/americanalpineclub

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About Sterling Rope
Sterling Rope Company, Inc., was founded in 1993 with the goal of being a different and better rope company. Our mission is to design and produce the highest quality, best performing, most technically advanced rope, cord, webbing and hardware for the markets we serve, while providing the absolute best customer service – to, in fact set the standard. Our manufacturing facility in Biddeford, Maine is ISO 9001certified. For more information visit – www.sterlingrope.com Talk to us on Facebook at www.facebook.com/sterlingrope