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LIBERTYVILLE, Ill. â€“ SPRI Products, Inc., a leading distributor of rubberized resistance products and fitness accessories, has promoted Lizz Erickson to Commercial Sales Manager, where she oversees all commercial sales in the U.S., including health clubs, yoga studios, universities, municipalities, hospitality, military and corporate wellness.
â€œAs a seasoned veteran in the fitness industry, Lizz is well equipped to accelerate SPRI’s growth,â€ said Herb Flentye, president and CEO of SPRI. â€œLizz has an unwavering commitment to providing the highest levels of service and support for our customers, and we know this is a great move for Lizz and for SPRI.â€
At SPRI since 2007, Erickson previously was the National Account Manager, where she called on many commercial markets as well as fitness specialty retail outlets in the Eastern United States.
â€œI love new challenges and am excited to take on this new position at SPRI,â€ said Erickson, who has 16 years of experience in the fitness, sporting goods and golf industries. â€œMy goals are to lead our great commercial staff and grow our business, especially in health clubs across the U.S.â€
Part of the company’s growth, according to Erickson, will come from new products, such as SPRI’s patented braided resistance tubing and the versatile Step360 Pro training tool.
Prior to coming to SPRI, Erickson was a sales manager for COSMED USA, where she sold fitness assessment tools. Formerly, she spent 10 years as a sales manager with QT, Inc. With a Bachelor of Science degree in business, she is a graduate of, and former basketball player for, St. Ambrose University in Davenport, Iowa.
For 28 years, SPRI Products, Inc. (a GAIAM company), has been the leading distributor of rubberized resistance exercise products, fitness accessories and exercise education programs for the health and fitness industry. Headquartered in Libertyville, Ill., SPRI provides professional fitness solutions to health clubs, personal trainers and health-minded consumers via the SPRI website, catalog sales and thousands of retail outlets nationwide. For more information, visit www.spri.com.
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