Spyder x Veuve Clicquot Collaborate
The two iconic brands unite for a photo shoot at the Oasis “Pop-Up” Champagne Bar on Aspen Mountain
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Boulder, Colorado â€“ In what proved to be a bold and harmonizing pairing of brands and colors, Spyder Active Sports, Inc., the Colorado-based maker of premium technical ski apparel, recently joined forces with luxury champagne brand Veuve Clicquot for a photo shoot atop Aspen Mountain at The Little Nell â€œOasisâ€ Pop-Up Champagne Bar. Amidst the rugged textures of the custom wood bar built by Colorado’s lifestyle artisans The Public Works, models mixed bright, poppy colors from Spyder’s Fall 2012 Women’s line with Veuve Clicquot’s signature â€˜Yellow Label’ glow.
â€œThe setting that day lent itself perfectly to what Veuve Clicquot aspired to accomplish with the shoot,â€ said Russ Rowan, Spyder’s VP of Sales and Global Marketing. â€œWe had a fun group of people, crystal blue skies, the snow capped Maroon Bells, a beautiful wood bar that The Public Works built for The Little Nell in
celebration of Veuve Clicquot’s annual Clicquot in the Snow event.
â€œFrom a color perspective, Spyder’s Fall ’12 line just snaps into place with Veuve Clicquot’s well known, classic aesthetic. The success of this photo shoot is no doubt reflective of the bold identities of both of these complementary brands. We’re definitely looking forward to further collaborations in the future.â€
About Spyder Active Sports
Renowned for integrating high-tech fabrics, fashion and functionality, Spyder is the world’s leading skiwear and mountain-based apparel brand. Launched in 1978 with the development of revolutionary padded slalom race sweaters, the iconic brand continues to develop progressive apparel season after season. Rigorously tested by top athletes across the world including the US and Canadian Alpine Ski Teams plus big mountain, freeski, and park and pipe professional skiers. Based in Boulder, Colorado, Spyder products are distributed in over 50 countries worldwide. For more information and to view the current collection, please visit www.spyder.com. Spyder’s antidote-enhancing partners:
About Veuve Clicquot
Since its creation in 1772, Veuve Clicquot played an instrumental role in establishing and evolving the champagne industry as we know it today. Located in Reims, France, Veuve Clicquot prides itself on using only the most distinct grapes from their vineyards for each bottle. Now, more than 200 years later, Veuve Clicquot Champagne inspires the world to â€˜Be Clicquot’: modern, audacious and premium quality. The Veuve Clicquot Season is an essential guide to the most exclusive social events and parties of the year across the country. For more information, please visit www.vcseason.com or www.veuve-clicquot.com.