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FOR IMMEDIATE RELEASE
May 24, 2010 Contact: Todd Walton, The Walton Works 970.260.9283 (office)
Deirdre Fitzgerald, SCA
Student Conservation Association Announces New Partnership with Deuter USA
Leading international pack maker named premier supplier;
helps support youth in conservation efforts
LONGMONT, Colo (May 24, 2010) — The Student Conservation Association (SCA), a national leader in youth service and stewardship, today announced Deuter USA as the premier supplier of high quality and multi-use backpacks for all its programs. Each year, thousands of SCA members head into the backcountry of national parks and forests to build and maintain more than 2,500 miles of trail. Deuter packs play an important role in keeping SCA’s crew members comfortable in even the most rugged conditions.
â€œOur students and leaders need reliable, durable gear in the field and our partnership with Deuter speaks directly to that,â€ says SCA President Dale Penny. â€œAs much field time as these backpacks get, Deuter is the ideal partner for making sure we have the best products on our people.â€
Building on almost four years of partnership, SCA and Deuter continue to find new ways to empower youth to make conservation a part of their everyday lives and to choose products that positively impact the environment.
â€œWorking with SCA, providing our packs and helping with their conservation efforts continues to be a very positive relationship,â€ says Christian Mason, Director of Sales for Deuter USA. â€œWe know that our products are helping their crews make a huge impact on the wild places and urban green spaces we want to protect today and for future generations.â€
Deuter Sport GmbH of Gersthofen, Germany, celebrated its 110th year in 2008 and is one of the leading international technical pack brands. Deuter’s major focus is on the development and sales of innovative, high quality and multi-use packs. Deuter’s current strength in pack innovation is the ventilated back system they have developed and refined over the last 24 years as well as their complete line of child carriers. Since establishing a subsidiary in Longmont, Colorado, in 2001, Deuter has made a significant impact in the U.S. market. Deuter USA has over 400 specialty accounts and has been recognized by its retailers as one of the top backpack brands in the industry. For more information, please visit www.deuterusa.com.
The Student Conservation Association (SCA) is the only national organization that develops tomorrow’s conservation leaders by providing high school and college students with conservation service opportunities in all 50 states, from urban communities to national parks and forests. Since 1957, SCA’s hands-on practice of conservation service has helped to develop new generations of conservation leaders, inspire lifelong stewardship, and save the planet. SCA is a non-profit headquartered in Charlestown, NH and maintains regional offices in Boise, ID, Oakland, CA, Pittsburgh, PA, Seattle, WA, and Washington, D.C. For more information, visit www.thesca.org