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Tarma Designs Adds Incentives for Retailers with New POP Display

Tarma Designs, now has summer pieces in-stock and added incentives for retailers, including a free countertop POP display and new, lower prices for all products.


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Tarma Designs, a Petaluma, CA-based company that creates recycled stainless steel jewelry inspired by adventure and the beauty of the outdoors, now has summer pieces in-stock and added incentives for retailers, including a free countertop POP display and new, lower prices for all products.

New for 2007, dealers who order a minimum of $750 (wholesale) of Tarma sustainable wristbands, earrings, pendants and bottle openers, will receive an attractive 2-sided, spinning countertop display at no extra charge. Valued at $150, the new POP display has a bamboo plank header and is made of recycled chipboard, among other materials.

The countertop spinner is versatile, offering multiple configuration possibilities, depending on the type of products selected. Each peg can hold four wristbands, pendants and openers or five sets of earrings.

Additionally, all Tarma jewelry is now available at a reduced price point, with products ranging in wholesale from $10 for earrings and openers, to $12.50 for pendants and wristbands, to $15 for chain necklaces. MSRP ranges from $19.98-$29.98.

“As the Tarma company grows, we want to continue to support our retailers in whatever way possible,” said Sky George, co-owner of Tarma Designs. “The new POP display is an attractive addition to any store and will entice even more consumers to choose earth-friendly jewelry.”

New for summer 2007, Tarma has introduced designs such as the Spiral, Wave and Road Bike, as well as chain necklaces and cutout earrings. All wristbands and pendants now offer an adjustable fit, and the jewelry line is available in three distinct finishes. New fall items available in October 2007 include lightweight and natural looking, hand-cast pieces, offered in designs such as the Koru and Namaste.

Tarma Designs blends sustainable, high-quality materials, distinct design elements and the spirit of adventure and exploration to create its line of fashionable and environmentally conscious personal art. The Active line brings a love of the outdoors to life for men and women with symbols inspired by active adventures immortalized in recycled stainless steel pendants, earrings, wristbands and bottle openers. For more information, visit www.tarmadesigns.com. Editorial media may contact On the Horizon Communications at (805) 773-1000 or jordan@thepressroom.com for additional information, images or product samples.