TEKO® Launches Active Lifestyle Collection

TEKO, the leader in sustainable, high performance socks, is pleased to announce the launch of their Active Lifestyle Collection. This new collection features street-savvy patterns and colors, a natural extension for the brand that previously focused on sport specific socks. While the range has broadened, what has not changed is TEKO’s unwavering commitment to protect the planet while delivering the ultimate in comfort and performance.

“We want to offer our customers a complete range of our environmentally friendly, high performance, comfortable socks for use seven days a week, so they are not limited to enjoying TEKO socks just when they are actively engaged in a sport or activity,” says Chip Coe, CEO of TEKO. “Now they can enjoy sustainable, comfortable, high performance socks all day, every day.”

The Active Lifestyle Collection features organic, chlorine-free tekoMERINO that has been reinforced in the heel and toe for durability. Many of the technical features from TEKO’s performance range have been carried into the Active Lifestyle Collection to ensure all day comfort. Customers can choose from a variety of styles including textured solids, novelty patterns and stripes. The collection includes both men’s specific and women’s specific styles. Like all TEKO socks, the women’s specific styles are designed to fit a woman’s foot and leg with a more narrow heel pocket and tapered toe.

The TEKO Active Lifestyle Collection will debut at Outdoor Retailer Winter Market, January 2010 and will be in stores starting April 2010.

About TEKO:

TEKO Socks: Best Socks ON the Planet, Best Socks FOR the Planet. Based in Boulder, CO, TEKO was founded on the belief that making high-performance outdoor products doesn’t have to have a heavy impact on our environment. Using only high-performance fibers and sustainable manufacturing processes, TEKO creates performance socks that are safer for the environment. From the raw materials, all the way down to the recycled paper packaging, TEKO’s product line features environmentally sound materials, such as organic tekoMERINOâ„¢ wool and tekoPOLYâ„¢ recycled polyester. TEKO buys wind energy credits to ensure that 100% of the electricity used in manufacturing and operations is put back onto the energy grid from clean, sustainable American Wind. TEKO is unique in that its eco-friendly commitment extends to its entire product line, supply chain, and daily business practices.

Phone: 800.450.5784, Email: info@tekosocks.com
Website: www.tekosocks.com