TEKO® Teams Up with Brandwise

Boulder, CO – May 19, 2010 – TEKO, the innovation leader in sustainable, high performance socks, is pleased to announce that the company has teamed up with Brandwise, a leading technology innovator well known for its sales-related software solutions.

“The decision to partner with Brandwise is pivotal to the growth that TEKO is experiencing,” said Chip Coe, CEO of TEKO. “The tools that Brandwise provides allow retailers to maximize their business with sales data and analysis that is easy to access whenever and wherever. In addition to helping TEKO be a great partner to our retailers, the fact that Brandwise is a paperless system is an important consideration and further facilitates our commitment to minimize our environmental impact.”

TEKO will be integrating Brandwise tools this month, including:

• SalesOptimizer™: provides retailers with real-time information via the Web to optimize sales analysis and trend data. This information will allow TEKO sales reps to provide the most informed advice to help retailers grow their business.

• OrderPad™: a true online sales order tool for retailers. With OrderPad, retailers can access TEKO product information and sales history 24/7, allowing them to place orders at their convenience.

“We are very excited to be working with TEKO,” said Todd Litzman, President of Brandwise. “Their customer focused approach, which includes bringing in Brandwise products not just to enhance their business, but to become their dealers “easiest company to work with” is a virtue that we share and admire. TEKO fits into a category of company that Brandwise is targeting with products that can allow a company to grow their bottom line without increasing their support infrastructure. We hope that a long term relationship with TEKO will set the stage for others to realize the benefits that Brandwise products and services can bring to companies of all sizes. “

About TEKO:

TEKO Socks: Best Socks ON the Planet, Best Socks FOR the Planet. Based in Boulder, CO, TEKO was founded on the belief that making high-performance outdoor products doesn’t have to have a heavy impact on our environment. Using only high-performance fibers and sustainable manufacturing processes, TEKO creates performance socks that are safer for the environment. From the raw materials, all the way down to the recycled paper packaging, TEKO’s product line features environmentally sound materials, such as organic tekoMERINOâ„¢ wool and tekoPOLYâ„¢ recycled polyester. TEKO buys wind energy credits to ensure that 100% of the electricity used in manufacturing and operations is put back onto the energy grid from clean, sustainable American Wind. TEKO is unique in that its eco-friendly commitment extends to its entire product line, supply chain, and daily business practices. Phone: 800.450.5784. Email: info@tekosocks.com. Website: www.tekosocks.com


About Brandwise:

Brandwise is an Application Service Provider (ASP) delivering hosted software solutions to manufacturers and their sales channels within targeted industries. Combining Order Capture and Integration technology, Business Intelligence, B2B e-Commerce, and Customer Relationship Management (CRM) to enhance the coordination and communication of information between manufacturers and their sales channels, the Brandwise product suite integrates a series of powerful tools that help Suppliers and Sales Reps efficiently sell more products to their retailer customers in a collaborative environment. In over 12 years of operation, Brandwise consistently brings a fresh perspective, and revolutionary advancements, to a number of vertical markets from Gift and Home to Publishing, Apparel, Footwear and Sporting Goods.