The Conservation Alliance Partners with New England-Based Outdoor Industry Companies to Preserve Habitat in Concord, Mass.

Concord, Mass. (September 23, 2013) — On Wednesday, September 25, the Conservation Alliance and member companies NEMO Equipment, Polartec, Revolution House Media, Eastern Mountain Sports and Vibram will work together on a variety of restoration and conservation projects in the Boston suburb of Concord, Massachusetts.

The event, hosted by Vibram at their Concord headquarters, was organized in partnership with the Appalachian Mountain Club, Walden Woods Project, Concord Land Trust and the Town of Concord. Volunteers will work at two project sites on public lands, collaborating on a variety of crucial conservation tasks that will involve invasive species removal and trail construction.

This Northeast Backyard Collective marks the seventh of eight Backyard Collective events planned for 2013 across the U.S. These Backyard Collective events provide an opportunity for employees at Conservation Alliance member companies to volunteer and get involved in hands-on conservation efforts and to connect with grant recipients and non-profit organizations focused on environmental issues.

“We’re excited to pull together our members in the northeastern U.S. for a day of stewardship and fun,” said John Sterling, Executive Director of The Conservation Alliance. “These projects are all about building community among our members around conservation.” 

The Concord Backyard Collective will begin at 9:00 a.m. at Vibram, on September 25, 2013. Following completion of restoration activities, volunteers will return to Vibram headquarters for refreshments, food and a volunteer fair at which Conservation Alliance grantees and local environmental organizations will share information on their current conservation initiatives.

For more information about this event please contact coordinator, Cassondra Schindler at cassondra@conservationalliance.com or 541.222.9380.

About the Conservation Alliance:
The Conservation Alliance is an organization of outdoor businesses whose collective contributions support grassroots environmental organizations and their efforts to protect wild places where outdoor enthusiasts recreate. Alliance funds have played a key role in protecting rivers, trails, wildlands and climbing areas.

Membership in the Alliance is open to companies representing all aspects of the outdoor industry, including manufacturers, retailers, publishers, mills and sales representatives. The result is a diverse group of businesses whose livelihood depends on protecting our natural environment.

Since its inception in 1989, the Alliance has contributed close to 12 million to grassroots conservation groups throughout North America. Alliance funding has helped save more than 42 million acres of wildlands; protect 2,748 miles of rivers; stop or remove 25 dams; designate five marine reserves; and purchase nine climbing areas.

For complete information on The Conservation Alliance, see: www.conservationalliance.com.

About Appalachian Mountain Club
Founded in 1876, the Appalachian Mountain Club is America’s oldest conservation and recreation organization. With more than 100,000 members, advocates, and supporters in the Northeast and beyond, the nonprofit AMC promotes the protection, enjoyment, and understanding of the mountains, forests, waters, and trails of the Appalachian region. The AMC supports natural resource conservation while encouraging responsible recreation, based on the philosophy that successful, long-term conservation depends upon first-hand enjoyment of the natural environment.

Media Contact:
Verde PR
Julie Evans
970.259.3555
Julie@verdepr.com