The Icebreaker MerinoLOFT(™) Collection Introduces New Outer Layer Innovations and Colorways for Fall/Winter 2015

Auckland, New Zealand – Icebreaker Merino brings exciting new technical innovations and styles to its popular MerinoLOFT™ category for Fall/Winter 2015. MerinoLOFT™ is comprised of the warmest mid layers and outer layers in the Icebreaker range, delivering comfort in the coldest conditions through the use of lightweight merino insulation, a DWR-treated polyester exterior for wind and water protection and a 100% merino lining. The Fall/Winter collection features fresh colors, new lifestyle outer layers, athletic mid layers and the new Stratus series.

Key Product Highlights

The Icebreaker Lifestyle Collection
The technical functionality and sophisticated silhouettes in the new Scout and Helena pieces make them idea for both outdoor activities and city environments. Featuring a woven twill of 67% merino, 33% organic cotton, a 100% recycled polyester overlay on the shoulders and 180gm Icebreaker MerinoLOFT™ for added warmth, these outer layers are ideal for exceptionally cold climates.

The Icebreaker Helix Long-Sleeve Shirt is perfect for keeping comfortable while adventuring in the cold. This shirt incorporates our 70gm MerinoLOFT™ technology into a fully reversible and versatile design with a recycled poly outer layer and our plaid quilted 100% merino flannel lining.

Lifestyle Collection for Men: **New in FW15

The Scout Vest MSRP $350, available in Jet/Hthr/Black**
The Scout LS Zip Hood MSRP $500, available in Jet/Hthr/Black**
Ranger Bomber Jacket MSRP $450, available in Cargo/Black & Jet/Hthr/Black
Ranger LS Zip Hood MSRP $500, available in Hthr/Black
LS Helix Shirt MSRP $250, available in Conifer/Redwood and Black/Admiral**

Lifestyle Collection for Women: **New in FW15
Chelsea LS Zip Hood MSRP $500, available in Jet/Hthr/Black
Helena LS Zip MSRP $450, available in Jet/Hthr/Black**

The Icebreaker Stratus Collection
Stratus jackets are packed with more loft (180gm in body/100gm in sleeves), allowing the wearer to conquer even the most frigid conditions on a wide variety of outdoor adventures. The Stratus jackets are water repellent, machine washable, and feature recycled merino insulation to maximize warmth. We recommend topping off an Icebreaker layering system with th is piece for the ultimate in warmth and comfort.

The Stratus Collection for Women:
Stratus LS Zip MSRP $285, available in Grapefruit/Cameo, Alpine/Aquamarine, Black/Monsoon
Stratus LS Zip Hood MSRP $300, available in Maroon/Raspberry, Monsoon/Grapefruit, Black/Monsoon and Real Tree Xtra/Magenta
Stratus ¾ Jacket MSRP $350, available in Black/Monsoon

The Stratus Collection for Men:
Stratus LS Zip MSRP $285, available in Fossil/Spark, Conifer/Balsam, Cargo, Black/Black Real Tree Xtra, Real Tree Max-1
Stratus Hood MSRP $300, available in Fossil/Spark, Conifer/Balsam, Black/Back, Real Tree Xtra, Real Tree Max-1

The Icebreaker Helix Collection
The Helix collection features a recycled polyester outer layer, 70gm of recycled MerinoLOFT™, and a 100% merino lining next to skin. This versatile piece can be used as either a mid layer or outer layer depending on the temperature and conditions outside. Features include set-in sleeves and side stretch panels for ease of movement, brushed merino loft to maximize warmth, and a recycled poly outer layer for wind and water protection.

Helix Collection for Women:
Helix Vest MSRP $200, available in Grapefruit/Cameo, Black/Monsoon
Helix LS Zip MSRP $250, available in Mineral/Cameo/Grapefruit, Raspberry/Maroon, Alpine/Aquamarine, Black/Monsoon
Helix LS Zip Hood MSRP $285, available in Mineral/Cameo/Grapefruit, Raspberry/Maroon, Alpine/Aquamarine, Black/Monsoon

Helix Collection for Men:
Helix Vest MSRP $200, available in Black/Black
Helix LS Zip MSRP $250, available in Fossil/Spark, Conifer/Balsam, Carbon/Alpine, Black/Black
Helix LS Zip Hood MSRP $285, available in Fossil/Spark, Conifer/Balsam, Carbon/Alpine, Black/Black

About Icebreaker
Icebreaker merino clothing for the outdoors, technical sports and lifestyle includes underwear, mid layer garments, outerwear, socks and accessories for men, women and children. Icebreaker is based in Auckland, New Zealand, and is sold in more than 5000 stores in 50 countries; at Icebreaker retail stores in New Zealand, Australia, Canada and the United States and online at Icebreaker. Please visit media.icebreaker.com for more information about Icebreaker, and jeremymoon.me for more information on Icebreaker founder Jeremy Moon. Follow Icebreaker on: Facebook, Twitter, Instagram, Pinterest.