Thomson Bike Tours Signs with Canyon Bicycles as Official Bike Partner for 2018
Exclusive partnership elevates bike offering for consumers while enhancing the experience for riders on any trip
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GUILFORD, Conn.- November 27, 2017
– Thomson Bike Tours, the leading operator of premier cycling tours around the world for the past 15 years, today announces it is joining forces with Canyon Bicycles as its official bike partner for 2018. The exclusive partnership enhances Thomson’s bike fleet for riders and skyrockets the experience and fun factor for every trip.
“We’re always on the lookout for the best equipment, and to build synergies with our partners. We’ve chosen Canyon because they’ve been the go-to bike for the number one pro-tour team for the last few seasons and came highly recommended to us – plus they are now operating in all our target markets,” said Peter Thomson, CEO of Thomson Bike Tours. “There’s great potential for both parties. Regarding the bike, the Canyon Ultimate is a fantastic all-rounder with an emphasis on climbing – which is what we do!”
Thomson Bike Tours is proud to be recognized by the Tour de France as their premier official tour operator and is one of only two operators worldwide to hold the prestigious Official Tour de France Premium Tour Operator status. In addition to numerous trips to the Tour de France, Thomson specializes in challenging trips throughout Europe’s famed cycling regions for all levels of road cycling aficionados.
Thomson also prides itself in providing the best support in the business and our diverse and seasoned staff of ride leaders, support crews, and mechanics know that having the right equipment can make all the difference. Offering the Canyon Ultimate CF SL 8.0 Di2 road bike in its rental fleet will provide Thomson customers with a high-performance steed to tackle everything from the steepest grades to sprinting the flats.
Lightweight and responsive, the carbon fiber Canyon Ultimate is equipped with the new Shimano Ultegra Di2 groupset for clean, smooth, and reliable shifting. Built with an 11-speed drivetrain and DT Swiss PR 1600 Spline wheelset, the Ultimate makes every ride a call to adventure since you will never need to question the dependability of your bike.
“Partnering with Thomson as its official bike is a win-win for everyone involved – and mainly the riders who will be able to experience any of Thomson’s world-class cycling trips on a high-performance machine that was built for the types of adventures Thomson offers,” said Blair Clark, President of Canyon USA. “On flats or mountains, the Ultimate is the complete bike that combines German technology, race-worthy handling, and all-day comfort to excel on any paved terrain.”
For more about Thomson Bike Tours and a full list of 2018 trips and camps, please visit: thomsonbiketours.com.
For more about Canyon Bicycles, please visit: canyon.com.
About Thomson Bike Tours
“The Thomson Effect” means you’ll return home exhilarated, exhausted and already thinking about your next cycling adventure with Thomson. From the world’s biggest mountains to the top Pro-Tour races, Thomson Bike Tours will introduce you to the most challenging and rewarding cycling experience imaginable. With more than 15 years of European cycling expertise and a passion for finding the best roads in each region, they spare no expense in designing routes that will challenge and inspire the most ambitious cyclist. And, with great partnerships around the world, including official bike partner Canyon, Thomson’s trips are customized to provide every rider a memorable trip. For more, please check: thomsonbiketours.com.
About Canyon Bicycles
Canyon started life as Radsport Arnold back in 1985. What began as a business run out of founder Roman Arnold’s garage has evolved into one of the bike industry’s leading innovators. Following the success of the first ever Canyon bikes developed in the late 90s, the company changed its name to Canyon Bicycles GmbH in 2002. For years, talented engineers and designers have been drawn to Koblenz, Germany, for the development of an ever-expanding range of road, mountain, triathlon, fitness and urban bikes. Canyon’s technology-first approach focusses on applying the most cutting-edge materials, working together with the world’s best riders and ensuring everything produced delivers the finest quality and performance. Canyon products are available exclusively via direct sales. For more information, go to: www.canyon.com.
MEDIA CONTACT: Keith Cozzens, Verde Brand Communications, email@example.com, 970-259-3555 x122.